NEWS

Translated By DeepL

White Mountaineering's "Wair" is light, stretchy, and windproof. What is the secret behind this pursuit of comfort?

This spring, White Mountaineering launched a new line.

The name is "Wair." This line features seamless knitwear designed with a focus on comfort, including lightness, breathability, and stretch.

The first season features a lineup of 11 styles, including jackets, pants, and knit tops, designed to be worn as complete outfits. The pieces are unisex and, despite being knitwear, are machine-washable at home.

"Wair" products are made using a special German-made jacquard knitting machine. Thanks to its design system, this machine is capable of knitting high-density, delicate fabrics with original patterns. By combining the knitted joined sections with the separated sections, the brand has reportedly achieved completely seamless items.

Another appealing aspect of "Wair" is its anonymous appearance, which lacks any symbolic design.

These items will go on sale starting April 25. They will be available at White Mountaineering’s flagship stores, online store, and retailers nationwide.

If you're looking for comfortable clothes you can slip on without a second thought, take a look.

INFORMATION

White Mountaineering Daikanyama Store

Phone: 03-6416-5381
Official Site

TOP > NEWS

Related Articles#White Mountaineering

See more