Ojaga Design is teaming up with the Suica Penguin!? A charming new product that’s sure to appeal to people of all ages is set to go on sale.

OJAGA DESIGN’s leather goods are crafted by hand-stitching multiple layers of leather one stitch at a time, creating a rich sense of depth and a warm, textured feel.

This charming product, which feels as though it has a human touch, stands in stark contrast to the creativity generated by AI.

Ojaga Design, which continues to collaborate across various genres, has teamed up this time with none other than the “Suica Penguin.”

We now offer a wide variety of products, including passport holders, key caps, and mirror keychains.

Suica Penguin Craft Leather Pass Case ¥13,200
It features a convenient wide strap that can be hung from a bag’s handle, and the three pockets—two on the sides and one in the center—are perfect for storing commuter passes and business cards.

Suica Penguin Craft Leather Mini Pouch ¥ 16,500
It’s the perfect size not only for small items like earbuds and lipstick, but also as a coin purse.

We offer a lineup of carefully curated items designed to make every journey—from commuting to school or work to everyday outings—more enjoyable and comfortable.

Suica Penguin Craft Leather Keychain ¥6,930
A practical design featuring a snap hook for easy attachment and removal, as well as a double ring for attaching a key.

Suica Penguin Craft Leather Key Cap ¥4,950
Keycaps that let you easily customize your keyboard—just insert the keys you already have.

Suica Penguin Craft Leather Mirror Keychain ¥5,500
A keychain with a mirror that lets you quickly check your appearance while you're out and about.

These days, everyone’s always talking about IP, but I don’t think there are many other IPs that have become quite so deeply ingrained in the general public’s consciousness. Just having one of these seems like it would make for a great conversation starter.