It’s hot every day, but the breeze you feel while riding your bike is refreshing and feels great. Let’s make sure to apply sunscreen thoroughly and enjoy our cycling life to the fullest, even in the summer!
So, this time we’re spotlighting the latest release from the New York-based cycling apparel brand CHARI&CO. A new line of T-shirts—a further refinement of the popular items released every year around this time—is making its debut. It’s called the “COOLER THAN EVER TECH” collection.
FREEHAND SIGN COOLER TEE ¥8,470
WHITE / BLACK
QUALITY GOODS COOLER TEE ¥8,470
WHITE / BLACK
DOT SNAP COOLER TEE ¥8,470
WHITE / BLACK
There are three styles in the lineup. All of them incorporate “COOLER THAN EVER TECH,” a functional fabric developed exclusively by Chariandco.
The best thing about this fabric is, without a doubt, how well it wicks away moisture. At first glance, it looks like a plain cotton T-shirt, but the back is made of polyester mesh that creates a layer of air, so even when you sweat, it doesn’t feel sticky, allowing you to enjoy your ride in comfort.
I also really like how the brand’s signature style shines through in every detail—from the playful graphics and iconic reflective tabs to the modern silhouette.
It looks ordinary, yet it’s fresh and comfortable. This T-shirt—a true lifesaver during summers that seem to get hotter every year—is now on sale at the brand’s official online store.
One of the great things about Japan is being able to experience the four seasons, so why not step out of your air-conditioned room and go for a leisurely bike ride? Just be sure to stay hydrated by drinking water frequently.

