"Forever ever" and "PASSOVER." Although their concepts and styles differ, as any Fuinam reader knows, they are both select shops that carry timeless, universal items.
A pop-up store called “Shibuya PARCO Lab,” a collaboration between these two shops, will open on Wednesday, July 29.
As the event name suggests, the venue is “STAIRS,” a pop-up space on the 4th floor of Shibuya Parco. This event will focus on the Japanese premium blank apparel brand *COTTON RESEARCH CLUB*. In addition to showcasing the brand’s full lineup, specially commissioned post-dyed items from both shops will also be available.
In addition, we’ve stocked up on summer recommendations from both shops, and we’ll be holding workshops on weekends where you can try DTF printing and embroidery—there’s plenty to enjoy.
What’s more, the reception party—which will be held on Wednesday, July 29, the first day of the event, starting at 6:00 p.m.—is open to everyone! Be sure to take this opportunity to experience the world and quality of the *Cotton Research Club*.
Shibuya PARCO Lab
Dates: Wednesday, July 29, 2026 – Tuesday, August 4, 2026
Venue: Shibuya PARCO, 4th Floor, POP UP SPACE “STAIRS”
Address: 15-1 Udagawa-cho, Shibuya-ku, Tokyo
Hours: 11:00 a.m. – 9:00 p.m. *Hours are subject to change based on Shibuya PARCO's schedule.
Reception Party: Wednesday, July 29, 6:00 p.m.–9:00 p.m. *Open to everyone
Workshop: Wednesday, July 29, 6:00 p.m.–9:00 p.m.
Saturday, August 1, 12:00 p.m.–7:00 p.m.
Sunday, August 2, 12:00 p.m.–7:00 p.m.
@cotton_research_club / COTTON RESEARCH CLUB
@fee.jp / Forever ever
@passover_ebisu / PASSOVER
@goodfellowinc.jp / GOODFELLOW INC.
@soundshop_balansa / BALANSA
@wotherspoondesigns / SWJP
