NEWS

Translated By DeepL

Dami, a lifestyle brand by KEIJU, is launching a fragrance collection featuring three scents, including a new release.

We propose everyday styles that help you create your own unique look, rather than simply following trends.〈DAMI〉, a brand of stylish everyday wearThe following is a list of the most common problems with theRapper KEIJUThe brand, run by [Name], released its first product—the perfume “SAYSUM”—in May 2025.

We will also be releasing a fragrance collection featuring three different scents—including a new one—which will be available for pre-release at our pop-up event in Nakameguro on Saturday, November 14.

The bottle designs have been completely revamped for this collection. “SAYSUM,” characterized by the soft sweetness of fig and black tea, has been updated to enhance the fragrance’s longevity. Two new fragrances have been added to the collection: “BAHRAIN,” which blends the refreshing freshness of citrus with deep woody notes, and “SENNE,” a blend of white florals and musk.

DAMI Eau de Parfum
SAYSUM / BAHRAIN / SENNE
Net Content: 50 mL
Price: 1 TP9T25,960 each

In addition to eau de parfum, the pop-up store (1-10-15 Kamimeguro, Meguro-ku, Tokyo) will also sell fragrance tags, original T-shirts, and hoodies.

Sales will begin on the official online store at 7:00 p.m. on Tuesday, November 17—KEIJU’s 34th birthday. Since 〈Dami〉 plans to expand beyond perfumes to offer a diverse range of fragrance-based products, be sure to keep an eye out for future developments.

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