A watch boutique, "Shibuya PARCO," is located in Shibuya, Tokyo.TiCTACA new store format "TiCTAC update" has opened in Tokyo . Various limited items have been dropped from each store, and a new watch brand "STOWA," which is directly imported from Germany, made its debut as a commemorative model for the opening of the store.
Founded in 1927 in Pforzheim, Germany, "Stova" is a long-established company that supplied pilot's watches to the former German Air Force during World War II. This time, as a commemorative model for the opening, the brand released a limited edition model of the "Wehrs 40," an introductory model of the brand's flagship pilot's watch series "Flieger. The indexes and hands have been specially ordered in cool black for an edgy look.
The dial is composed of black and deep gray for a matte impression. The design is a perfect combination of the features of aviation watches, which pursue functionality, and the current trend for simple color composition.
The matte black coating over the luminescent paint makes the luminescence very low, but in total darkness, the matte indexes and hands emit light, making it possible to read the time.
This piece reflects Stova's design based on the Bauhaus philosophy of "the best function with the least amount of elements. In addition to the Shibuya PARCO store,Online StoreYou can also buy it at