NEWS

Translated By DeepL

A classic and modern sweatshirt set-up you can wear right now, S2O's special order is available at Aline's pop-up.

An online store and media that develops multi-use products rich in functionality and design with the keyword "products that can be used both in the city and outdoors".ALIGNThe following is a list of the most common problems with the

Pop-up at "Shibuya Parco" at the beginning of the yearThe next pop-up will be held at "Art space FLAG" in Shibuya. The venue will be decorated with a variety of items, from the standard items that they continue to carry to new items that have just arrived.

Here is the centerpiece of the event.

CLUB HOUSE SWEAT ¥17,600 each
CLUB HOUSE SWEAT PANTS ¥19,800 each

Tennis Wear BrandSud Sud Ouest (S2O).Founded in 1982, this long-established company has developed a basic design in navy and white based on the stance that "simple clothes look good on a brightly colored tennis court," while the mainstream of tennis wear at the time was flashy, fluorescent colors. Since its relaunch in 2020, the brand has been distributed only by Align and a few other stores, so there are probably a few people who don't know about it.

For this special order, we have taken S2O's intentions and arranged them in two colors: oatmeal with a neutral and soft texture, and charcoal with a chic and elegant look. The graphics are based on the archival logo used at the time of the company's founding, creating a somewhat nostalgic yet relaxed design that fits in with today's mood.

The feel is modern, no questions asked. Why not try the "Align" × set-up, which can be worn not only for relaxing at home, but also for light activities. The pop-up will be open from March 12 (Sat), and the special-order items will be available atonlineBut we are starting the launch at the same time.

INFORMATION

ALIGN POP-UP STORE

Dates: Saturday, March 12 - Tuesday, March 15
Location: Art space FLAG
Address: 202 Emerald Aoki Building, 3-6-16 Shibuya, Shibuya-ku, Tokyo
Time: 12:00 - 20:00 *Last day closes at 19:00
Instagram:@align__official
Official Site

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