Blue Blue" is a brand that focuses on denim and indigo blue, and creates simple and basic products. This time, the brand is releasing a collection specially ordered for Brooks Brothers, the gold standard of American traditional clothing.
First is the blazer, which is synonymous with Brooks Brothers. The materials and details have been rearranged, and gabardine, which is often used in military wear, is woven with thick wool yarns to create a fabric that retains its bouncy texture, but also has the softness of wool. The lining in various places has been changed to Brooks Brothers' original pattern to give it a playful specification.
In addition, the buttons are replaceable change buttons. With the original silver buttons included, the blazer can be worn as a marine-style blazer, which is typical of the brand.
For a polo collar button-down shirt, an essential item in the American traditional style, Brooks Brothers chose a "traditional fit" shirt with a relaxed silhouette.
The fabric is Blue Blue's standard 8-ounce original denim. The softness of the denim is also an appealing feature. The stitching is the same color as the fabric for a clean look.
These twill chinos were selected and tailored based on the Blue Blue brand image of "high-quality daily wear" and "heavy-duty. These are based on the "Elliott," which is a standard item in the Brooks Brothers lineup. The fabric is made from three twisted yarns called Miko-ito, a high-density and durable fabric. While the material is tough enough to be worn every day, it also has a luster and bounce, and has an elegant look that goes well with blazer styles.
The relaxed silhouette of the two pleats matches the current mood. The hem is uncut, so it can be worn as a single or double garment.
Brooks Brothers' standard baseball caps have been specially ordered with indigo-colored embroidery and items made from Blue Blue's original 9-ounce selvedge denim. The denim fabric was created by studying vintage denim, and the more you use it, the more you can enjoy the deep fading of the color. Both items are unique in that they are embroidered in the same color and have a clean color match.
Ribbed socks with moderate thickness and hold. As with the baseball cap, the embroidery color is also arranged here. By using the same color as the fabric, the finish is simple and elegant.
Blue Blue and Brooks Brothers. While both of them pay respect to "tradition," we can't help but be amused by the way they are taking the helm to evolve it in a new direction. This collection pursues basic daily wear that is not influenced by current trends.SEILIN ONLINE SHOPThe company is now accepting reservations at They are scheduled to go on sale in early November. Why not add a tough-wearing classic style item to your wardrobe?
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BLUE BLUE YOKOHAMA (BLUE BLUE BLUE FLAGSHIP SHOP)
Address: 1-1 Kaigan-dori, Naka-ku, Yokohama City, Kanagawa Prefecture
Phone: 045-663-2191
Instagram:@blue_blue_yokohama
SEILIN ONLINE SHOP
HOLLYWOOD RANCH MARKET
Address: 28-17 Sarugaku-cho, Shibuya-ku, Tokyo
Phone: 03-3463-5668
Instagram:@hollywood_ranch_market
Official Site