NEWS

Translated By DeepL

Featuring three people of different ages and nationalities, A|X Armani Exchange's Fall/Winter 2017 campaign.

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Giorgio Armani.The reborn company has inherited the spirit of theA|X Armani ExchangeThe brand offers a variety of basic yet attractive items that will enhance your usual outfits. The brand offers attractive items that are basic, yet will add a touch of class to your regular outfits.

Introduced here is the recently released Fall/Winter 2017 campaign visual. It features three unique individuals of different ages and nationalities as models. Starting with Cara Delevingne, a 24-year-old British actress and model, Martin Garrix, a 21-year-old Dutch DJ, and Li Yifeng, a 30-year-old singer and actor with a following in China.

In the short movie, three people wearing the brand's new autumn/winter collection use magnifying glasses, records, balls, playing cards, and other objects with the "A" and "X" of the brand's logo on them to show humorous expressions that cannot be seen anywhere else. They show humorous expressions that cannot be seen anywhere else.

Cara Delevingne

Martin Garrix

Lee Yi Fung

Giorgio Armani said of the campaign, "We needed three faces who could express the spirit of A|X in a completely new way. Cara Delevingne has a talent for enjoying different aesthetics and philosophies like a chameleon. Martin Garrix, a young genius who works his magic with music and captivates people. Lee Yi-Fung, a multifaceted talent who charms audiences; three remarkable personalities, and all the creativity and freedom they express, which I wanted to encapsulate in the Armani style.

The keyword is "NEW ENERGY, SAME SPIRIT. This is a good opportunity to take a look at the A|X Armani Exchange's Fall/Winter 2017 collection.

Text_Ryo Muramatsu


Giorgio Armani Japan
Phone: 03-6274-7070
www.armaniexchange.jp

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