FEATURE | TIE UP

Translated By DeepL

My G-SHOCK, exploring the one and only Case03: Ramuda Takahashi, stylist
The only one watch in this world

Explore the one-and-only, MY G-SHOCK.
Case03 Ramuda Takahashi, stylist

MY G-SHOCK" is a new service that allows users to create their own G-Shock in the color scheme of their choice. Based on the standard "DWE-5610," this service allows users to choose their own color scheme for the dial, bezel, belt, belt loop, and buckle. The total number of combinations is more than 1.9 million, making it possible to create a truly one-of-a-kind "G-SHOCK. Stylist Ms. Ramuda Takahashi will be taking up the challenge of this service. Ms. Takahashi usually wears brightly colored clothes, so what kind of watch will she create?

PROFILE

Takahashi Lambda

Born in Tokyo , 1977. Studied under stylist Haruhisa Shirayama and became independent in 2008. While styling for magazines, advertisements, and celebrities, he also started his own brand, "R.M GANG," and last spring began distributing videos on YouTube.

Everything is compact in size and function. That's why I like it.

Until the birth of the "G-SHOCK" in 1983, watches were recognized as fragile. The concept of "toughness" was added to this concept, and G-SHOCK has continued to secure an absolute position as a watch that does not break even if dropped. G-SHOCK has produced many famous items, and various special-order models have appeared. As a matter of course, there are a variety of colors available.

MY G-SHOCK," a service that started this fall, allows customers to customize their own watches, so to speak. Based on the DWE-5610, the first model in the lineage of the DW-5000C, which symbolizes the brand's identity, this service allows users to customize the color scheme of the dial, bezel, belt, belt loop, and buckle to their own liking.

I think the first watch I ever wore was a G-Shock. I think it was when I was working at BEAMS. I was wearing a "DW-5600" series watch. At the time, they only had black watches, so I wore them all the time. I used to work in a thrift shop, so I remember how happy I was to see G-Shock becoming more and more vintage. I would often dig deeper and deeper with that kind of tension.

*Assembled from inventory as of November 23.

She says that she discovered the appeal of G-Shock in the 1990s and has owned many different models.

I kept buying new models as they came out. I was always chasing after them. They came out one after another, and I wanted this one and that one (laughs). (Laughs.) But somehow I settled on the "DW-5600" series with its small dial. It's compact, so it fits my wrist size perfectly, and I also like the simplicity of Casio's digital watches. In my case, all I need is to know the time and date. G-Shock watches have many functions, but this one is the bare minimum. Everything is compact in size and function. That's why I like it.

More than 20 years later, Mr. Takahashi now wears gold jewelry on his wrist. I've recently seen a gold G-Shock that looks like jewelry," Takahashi said. I want one of those," says Takahashi.

I often wear my watches as if they were jewelry, and my current mood is to wear them with a long belt and a jingle. You might think that I don't need a watch for that, but I feel different when I wear a watch than when I don't. . Just like wearing classic leather shoes or sunglasses when you are dressed in a street-style outfit, a watch can be one of those elements. Besides, stylists often look at your wrist. If you are wearing a watch, you are recognized as a decent person, and it can be a topic of conversation. That's why a watch is important.

INFORMATION

Casio Computer Co.

Phone: 03-5334-4869
g-shock.com

Related Articles#MY G-SHOCK

See more