With its charming visuals and irresistibly cute copy, has garnered a passionate following among a select group of enthusiasts. The brand is so popular that items in its online shop sell out in no time.
We are pleased to announce that our brand’s second pop-up event will be held at Isetan Shinjuku.
The spotlight is on our newly released fleece collection—perfect for wearing right away during the cold season.
This fleece, produced by CALAMAI in Prato, Italy, is made from a blend of recycled polyester and wool. It is lightweight, warm, and highly odor-resistant, and is machine washable.
A wide variety of items for both men and women will be available all in one place.
The collection reportedly offers a wide variety of items, including simple maxi dresses with high necklines, trendy half-zip pullovers, authentic sweatpants, uniquely shaped parachute pants, shorts, and more.
Items from the brand’s past collections are also set to hit the shelves around this time, so if you’ve been curious about them, be sure to stop by the store.
BbbLllAaaHhh POP-UP
Dates: Wednesday, January 21 – Tuesday, January 27
Venue: Isetan Shinjuku Main Building, 3rd Floor, Re-Style
Address: 3-14-1 Shinjuku, Shinjuku Ward, Tokyo
Phone: 03-3352-1111 (main representative at Isetan Shinjuku Store)
Open: 10:00 - 20:00
Instagram:@bbblllaaahhh.official

