Some people use the phrase "just to be clear," but this isn't a case of "just to be clear."
Inspired by the fact that cold-pressed juice pulp is typically discarded, was launched with the theme of creating meaningful botanical dyes. Now, choosing not to dye, the brand has launched .
It all began with an encounter in Zambia, Africa. There, I met farmers working in cotton production fields and had the opportunity to create products while being involved in the entire supply chain in the truest sense.
An encounter between the artisans and the materials themselves. It seems that this experience led to the decision not to dye the fabrics, giving rise to a new project.
T-shirt ¥19,800
Socks ¥6,600
The first items to be released are T-shirts and socks made from Zambian cotton.
The former is a heavyweight jersey knit made from 20-count single yarn. It features a simple construction consisting of just three panels, with a seam on only one side of the body. Even the seams are made of cotton, reflecting the manufacturer’s attention to detail. The latter is crafted using 10-count single yarn in a 72-gauge circular knit. It features a distinctive wide ribbed pattern.
Both items come in a single natural, undyed color. You could say it’s simply the material itself, but it might also feel like you’re experiencing the raw material in its purest form. It’s not that we’ve chosen not to dye them; rather, it’s a conscious decision that they’re better left undyed. We’re currently holding a launch event at Nihonbashi Takashimaya, so if you’re interested, please stop by.
Undyed by Lefts, Launch Event at Nihonbashi Takashimaya
Dates: Through Friday, April 14
Location: Nihonbashi Takashimaya, Main Building 1F, SPACE 1-②
Address: 2-4-1 Nihonbashi, Chuo-ku, Tokyo
Hours: 10:30-19:30
Phone: 03-3211-4111 (Main), 5181 (Ext.)
Lefts Official Website

