NEWS

Translated By DeepL

For the Magic Hour, Johnnie Walker Blonde. The launch event will be produced by rapper TaiTan.

For twilight, try the newest addition to the JOHNNIE WALKER lineup. Although this whiskey has a strong image as a nighttime drink, "Johnnie Walker Blonde," created with the image of the magic hour, will be available.

A pop-up event will be held from April 11 (Sat.) to 13 (Mon.), where visitors can enjoy drinks while immersing themselves in the “Magic Hour”. The name of the event is "Walk Into Magic Hour.

Johnny Walker Blonde

The new Johnnie Walker Blonde has a fruity, vanilla-like finish. Described as "softly opening, rich and dark," the bottle is characterized by its full flavor.

This event was produced by rapper TaiTan, who is a personality on the Potcast programs "KIKI KAKAI" and "BAD PHARMACY". The art set that is actually used in the "Johnnie Walker Blonde" commercial is specially shown in its entirety.

The venue features a "Giant Sun" and five "rooftop scenes" that create a magic hour. Walking across the rooftops, lying down, relaxing on benches, etc., you can freely take pictures with your smartphone. Of course, visitors are free to take photos with their smartphones, and there are also cameras for commercials, so you can enjoy yourself as if you were the subject of the commercials.

During the event, drinks will include lemonade highballs and citrus lemonade highballs made with "Blonde" as well as a special mix limited to the event.

Incidentally, the name of this event, "Walk Into Magic Hour," is not only a reference to "the special time when the sky looks beautiful around sunset," but also to the positive meaning of "making fun happen by yourself. The name of this event, "Walk Into Magic Hour," not only represents the beautiful sight of the sky around sunset, but also the positive meaning of "creating your own fun. Let's spend a time to face yourself while tasting "Blonde".

INFORMATION

JOHNNIE WALKER BLONDE presents “Walk Into Magic Hour”

Dates: April 11 (Sat.) - April 13 (Mon.)
Magic Hour LIVE Date:April 10th (Fri.) 17:30 Entrance/18:00 Start (by lottery, limited to 150 people)
Place: Azabudai Hills Gallery
Address: MBF Azabudai Hills Garden Plaza A, 5-8-1 Toranomon, Minato-ku, Tokyo
Time: 12:00 - 20:00 (until 18:00 on the last day)
Admission: Free (1 drink order required)
Persons under 20 years old are not allowed to enter the venue. Please present your photo identification.
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