[BEAMS’ 50th Anniversary: 15 People, Products, and Stories] Vol. 1: A reissue of the half-circle dog tag that symbolizes our bond with Red Wing. An impressive lineup of 10 styles—including apparel—is now available!

Amid a culture that values the things we love and the passions that captivate us, the relationships with countless people, products, and experiences have been nurtured over the course of our 50-year journey. It is precisely these connections that shape the “BEAMS” of today. In the series “BEAMS at 50: 15 People, Things, and Moments,” we’ll explore BEAMS’ journey and future through 15 topics.

For this memorable first installment, we’re collaborating with , the brand synonymous with American work boots.

The two brands have teamed up countless times in the past to create numerous masterpieces, and this time, they’ve put together a collection that’s exceptionally special—truly befitting this anniversary. Starting with legendary reissued boots and extending to apparel and accessories, we’re presenting a lineup of 10 styles in total.

6ROUND ORo-Russet 95 #9872 ¥58,850
Round-Toe Hawthorne “Abilene” Roughout #9882 ¥58,850

The highlight of the footwear collection is the “6-Inch Classic Round-Toe.” Its tongue features a green semicircular dog tag. This design was seen on Irish Setters from around 1995 to 1997 and is a detail that fans find irresistible. Furthermore, the model crafted from Orolaset leather—which has evolved in appearance over the years—faithfully recreates the reddish hue characteristic of the semi-circular dog tag era.

Meanwhile, this pair in sand beige Hawthorne Abilene also features a semicircular dog tag, making it the perfect choice for the coming season as fall deepens.

Cap Shoulder Blouson ¥ 52,800

A padded bomber jacket that draws inspiration from vintage 1960s work jackets and reimagines them with a modern, wide fit. Both sleeves feature bold rubber-like prints, and the lining showcases an original pattern. Made from military Oxford fabric that combines lightness with body and structure, and finished with a diamond-quilted pattern, this is a durable and warm piece that will serve you well even in the depths of winter.

Print Crew Neck Sweatshirt ¥20,900

This crew-neck sweatshirt is crafted from a soft, fluffy Japanese-made brushed fleece fabric. The wing logo on the chest and back features layered foam printing that recreates the three-dimensional embroidery effect reminiscent of a vintage ska jacket. Meticulous attention to detail is evident throughout, such as the shoelace-inspired braided cord trim along both side hems.

Print T-Shirt: 1 TP9T12,100 each

We’re offering two styles of short-sleeve T-shirts made from Japanese-made jersey fabric, known for its rugged, dry texture. One features a three-dimensional foam print of the wing logo on the chest. The other is a design sure to appeal to enthusiasts, with a graphic of two pairs of boots—commissioned exclusively for this collection—printed on the back.

Both pieces embody a playful yet rugged spirit, featuring sturdy ribbing around the neckline and shoelace detailing at the hem. They make a bold statement whether worn on their own or layered as an undershirt.

Trucker Cap ¥8,800; Bandana ¥2,530 each; Key Holder ¥1,980; Mug ¥2,970

In addition to apparel, the extensive selection of everyday accessories is not to be missed. The collection includes a track cap featuring the brand’s iconic wing logo embroidered on the front and both brand names arranged in an arch on the back, as well as all-over-print bandanas—a must-have for the American casual style.

In addition, the collection features items you’ll want to keep close at hand, such as three-dimensional rubber keychains and cozy mugs inspired by the color palette of the Orolaset.

This special collection features a truly spectacular lineup. Behind every “product” of such exceptional quality, there are always the “people” who make it happen. Finally, please read the message from the buyer in charge who spearheaded this project, sharing their passion for this collaboration.

Subaru Iizuka
〈BEAMS〉 Buyer / 〈FUTURE ARCHIVE〉 Director

"This is a brand I've admired since I was a kid, so the re-release of the 'Half-Circle Dog Tag' is truly a moving moment for me. Due to the current circumstances of the U.S. licensing team, the specifications were originally quite challenging to meet, but I just couldn't bring myself to give up, so I pushed them to make it happen. I'd be happy if people could wear these shoes freely and without hesitation, in line with their current style and mood."

Ryo Ogawa
〈BEAMS〉 Buyer

“Since this is such a special anniversary, we put our all into creating apparel that’s every bit as impressive as our boots, leveraging BEAMS’ production expertise. We’ve adapted ’60s-style bomber jackets to today’s sizing and paid meticulous attention to every detail, so I really hope you’ll pick them up and experience the craftsmanship for yourself.”

This special collection, made possible by “BEAMS”—a brand deeply rooted in the history of American casual fashion—will go on sale starting Friday, October 30, at all stores carrying the label nationwide and on the official online store. Sales will also begin at all Red Wing Shoe Store locations starting Friday, November 6.