NEWS

Translated By DeepL

Merrell is celebrating its 45th anniversary. Click here to check out the special campaign featuring the Jungle Moc, which was also held on Tonchan Street in Harajuku.

This year marks the 45th anniversary of MERRELL. While there are several iconic, long-selling models, the “Jungle Moc” is an indispensable part of the lineup. Introduced in 1988, this shoe was originally designed as a pair to wear after outdoor activities. Its popularity subsequently grew, and it has since evolved into a fashion staple recognized worldwide.

Jungle Mock: 1 TP, 9 T, 15,400 each
The upper is made of pigskin suede, which offers excellent water repellency and breathability. It features a proprietary air cushion that absorbs impact on the foot and a lightweight EVA foam midsole, ensuring a comfortable fit.

A campaign for the Japanese market focusing on the “Jungle Mock” collection was recently held on Tonchan Street in Harajuku. The theme was “Made by Generations.” Centered on paired portraits capturing relationships between different generations—such as parents and children, mentors and students, and seniors and juniors—the campaign expresses the accumulation of time and connections that transcend generations.





It reaffirms my belief that the “Jungle Mock” is an iconic model that combines ever-evolving functionality with timeless appeal. That is likely why it has been beloved by people of all ages and genders for so many years.

INFORMATION

MERRELL 45TH ANNIVERSARY CAMPAIGN “Made by Generations”

Campaign Special Site

TOP > NEWS