This time last year, I think we all had a wish akin to an unfounded prayer, "I wonder if things will be back to normal by next summer, or will they? Unfortunately, however, the situation was not yet under control.
In the midst of such a depressing mood, we hope to make you feel a little better.RADWIMPSThe summer anthem "SUMMER DAZE" has arrived from .
The impetus for the production came from a call from creative director Kunichi Nomura, who is also a friend of Yojiro Noda of "RADWIMPS".
Since then, various creators have participated in the project as if inspired by the passion of the music.
YOSHIROTTEN of YAR, who is active in all aspects of art direction and architecture; Tomoyuki KAWAKAMI, a photographer and cinematographer whose work spans advertising, music, fashion, and film; and NANAMI KEYES, an up-and-coming model who has appeared in numerous fashion media, among others. .
The following is a comment from Yojiro Noda .
Last year in 2020, music festivals were cancelled across the board, and although I was looking forward to the year 2021 with high expectations, I could see no signs of hope for the year 2021, until this spring. My friend Kunichi Nomura and I had this conversation.
. it looks like we're going to have another dreary summer. Let's at least make a summer anthem that will make you feel refreshed while you're listening to it, that will make you feel like you can run anywhere, that will keep you dancing. Let's capture the dazzle of this summer in one song."
. that is where this SUMMER DAZE started.
As summer approached, the arrangement was gradually finalized, and when I played it to my friends, they all started dancing with joy. The idea of making a video became more and more exciting, and one by one, more and more creators expressed interest in participating in the project. After everyone had finished their respective jobs, meetings and location scouting were held in the middle of the night, and the filming began. It was the first time that we did everything on our own, including making the soundtrack, T-shirts, making the movie, and shooting the jacket.
This sound and video is a gift from us to all of our colleagues who will live together in the summer of 2021. It will be uploaded to Sound Cloud and YouTube for free . We hope you will listen to it in your favorite scenes of this summer.
Thank you again to YOSHIROTTEN who took time out of his busy schedule to participate in the event, to Kawakami for his camera work, to Kasai for his tireless work on the video, to NANAMI for running at full speed through the city at midnight, and to Kuni-chan.
May your summer shine brightly.
It's chic , just chic. I think it is those who can come up with these things and give form to them that move everyone's hearts.
It is also a wish that each summer will shine freely in any situation. . Let's take this wish in our own way.
The music video is available on the official YouTube channel , and the soundtrack is available on SoundCloud, an audio file sharing service.
