One of the most important topics for LACOSTE this year was the use of singer-songwriter imase for the sneaker campaign.
Not only did he appear in the visuals for the fall/winter season, but he also prepared a new song, "Mirage," for "Lacoste," which is surprising.
Now they will hold a music event together.
In addition to a special one-night-only acoustic mini live performance on December 13 (Friday), the sixth installment of the "My Lacoste Artist Program," a series of original goods exclusive to the store, will be released there.
The "My Lacoste Artist Program" T-shirt features a freehand drawing of a "Nagai Crocodile" by imase.
There are two types: one with a prominent back print and the other on the chest, each with the imase logo on it.
Please note that participation in the mini live will be limited to 50 pairs of 100 people, who will be selected by lottery. Entries and winners will be notified via the official Lacoste app.
Please see the information section below for more details.
December is the month of Christmas, and this project is an early gift from Lacoste. Fans of Lacoste will not want to miss it.
SPECIAL MUSIC EVENT
Application period: Thursday, November 21 - Wednesday, November 27
Announcement of winners: Thursday, November 28 - Monday, December 2 *Requires an answer as to whether or not you can participate.
Invitation for winners: Friday, December 6 - Friday, December 6, 2012
You need to download the official Lacoste app and register as a member of Team Lacoste (free of charge) in advance. (You will be guided when you log in to the app, including those who have already registered.
Venue: Lacoste Harajuku, 2F
Address: 4-32-5 Jingumae, Shibuya-ku, Tokyo
Date & Time: December 13 (Fri.) 18:30 Doors open 19:00-19:30 Talk & Performance
*Only the winners will be admitted.
*Please note that even if you have been selected, you will not be admitted without an answer as to whether or not you can participate.
Lacoste Customer Center
Phone: 0120-37-0202
Instagram:@lacoste_tokyo
Official Site