COLUMN

Translated By DeepL

ART FROM THE RECORD RACK

Text and Photographs: Takumi Yuge

Starting with the phonograph in the old days, records, cassettes, CDs, MDs, and MP3s....... The way we listen to music has continued to change over time, and nowadays it is commonplace to listen to music through subscription services. However, even as access to music has become so easy, the appeal of the vinyl record has not waned. In fact, it is precisely because music is no longer perceived only as a "sound" that people are drawn to records, which allow them to experience the world outside of sound. Takumi Yuge of ADULT ORIENTED RECORDS, who has been in contact with vinyl records since his childhood and is known as a vinyl fanatic, will guide you to another world of vinyl records.

Vol.01 NED DOHENY / Hard Candy

Nice to meet you , my name is Takumi Yumikiri.

Basically, I make my living as a fashion designer, but for the past 10 years I have also been an art director, designing record and CD jackets and directing music videos, and I am selfishly creating based on the images in my head. Last year, I started a record boutique and label called "ADULT ORIENTED RECORDS," and my selfishness is further progressing. ......

 

The culture of music is very special to me . I believe that the record jacket is a particularly important tool to visually express the artist's sound.

 

. Because when you buy a record or CD, your first contact with it will be the jacket. It feels good when the jacket design and sound are linked.

 

In this memorable first article of the Series, I would like to introduce a record that first made me aware of jacket design.

NED DOHENY's second solo album, Hard Candy .

 

This is already a great AOR record that is well known! . I still vividly remember seeing this jacket in a record store when I was in junior high school, and how refreshing and beautiful the picture was, and how I wished I could visit this place.

This is one of NED's masterpieces, and the cover photo was taken by Moshe Brakha, a strobist (only this work by NED is misspelled as Brahka). CBS" and "COLUMBIA" artists from the mid-1970s to the 1980s.

Moshe's photos are contrasty, dramatic, and picturesque, and at the time I wondered how he could take photos like this. As an adult, I asked a photographer friend of mine about it, and he told me about this technique for the first time, saying, "This is daytime synchronization! and I was captivated by this technique for the first time.

Most of Moshe's jacket shots are taken using this technique called daytime synchronization, in which he shoots with an intense strobe light in the daytime. All of the photographs are dramatic and narrative.

BOZ SCAGGS' "SILK DEGREES," also released in 1976, is also well known. The backing musicians are also strong, including Tom Scott on saxophone, Tower Of Power horns, and David Foster, who is just starting out.

I love this photographer, Moshe Brakha, and regardless of the sound, if I think, "This jacket looks like Moshe," I will buy it without hesitation. . So, I have a rather large Moshe collection, and I would like to introduce more of them when I have a chance. There are also many pieces that I am surprised that they are also Moshe's! There are also many pieces that I would like to introduce to you.

So please continue to stay with us.

PROFILE

bowyer
Yuge Designer / President of ADULT ORIENTED RECORDS

Born in Tokyo in 1974, he dropped out of Kuwasawa Design School in 1996 and started a custom-made shirt brand while working on costumes for theater companies and entertainers. 2000 AW he started his fashion brand "Yuge". In June 2018, he opened "Adult Oriented Records" in Yoyogi Uehara, and is currently presenting "modern AOR". AOR" in the modern age.

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