If you don't want to compromise on either function or design.
Today, function and design go hand in hand in the world of fashion. That is precisely why it is important to incorporate design into functional fabrics and to ensure that they do not limit the possibilities of clothing. Functional fabrics from “The Lycra Company”—such as “COOLMAX® Fabric,” which excels in moisture-wicking and quick-drying properties, and “COOLMAX® EcoMade Fabric,” which combines performance with environmental consideration—are prime examples of this. As this article shows, the fact that a wide variety of brands—each with their own distinct styles and sensibilities—are eagerly adopting these materials is proof of this. Please experience the potential of these materials, which allow you to enjoy your style with greater freedom, through the stories of five people of all ages and genders.
〈nanamica〉 crafts comfortable functional clothing with modern designs. The boy, who looks like he’s just returned from club activities, is wearing 〈nanamica〉 sweatpants and socks from 〈The North Face Purple Label〉. At first glance, the sweatpants have the clean look of organic cotton, but the inner layer—the side that touches the skin—features “COOLMAX® EcoMade fabric.” The combination of the smooth feel against the skin provided by filament yarn and the three-dimensional cut of the wide-straight leg creates a light, dry wearing experience that’s perfect for summer.
Adjust the silhouette with the drawcord at the hem, and pair it with field socks that also feature a generous use of “COOLMAX® EcoMade fabric.” Despite their thick pile construction, this combination keeps your feet completely free of moisture, ensuring comfort from the ground up throughout an active day.
Gramicci—the name synonymous with climbing pants and now beloved as a streetwear staple. She, who lives in the city but is also an outdoor enthusiast, wears an open-collar shirt. This hybrid piece combines a button-down shirt with the moisture-wicking and quick-drying properties of “COOLMAX® fabric,” ensuring it won’t cling to your skin even during sweaty outdoor activities and keeping you feeling cool at all times. The color scheme—a classic for outdoor wear—is also superb; enjoy styling it in different ways, such as unbuttoning the collar or leaving the front open.
With its roots in British subculture, embodies a sophisticated sports-inspired style. This T-shirt, specially commissioned by “SHIPS,” features a minimalist design that showcases the brand’s traditional laurel wreath and incorporates “COOLMAX® fiber.”
This T-shirt, worn by a guy with a nerdy look, maintains the elegant texture of classic piqué fabric while using the latest technology to quickly wick away sweat. With a perfect fit—neither too tight nor too loose—it’s the ideal choice for everyday wear in the height of summer.
BEAMS PLUS offers a modern take on classic American casual style. These seersucker-style shorts, made with a blend of COOLMAX® fiber, are such a popular item that the brand releases them every season.
Although they have a classic American-style look, they feel surprisingly dry and lightweight to the touch. Another major strength of this fabric is that it resists wrinkles and is easy to care for. While they have a mountaineering vibe, these classic-design pants help create a refined, put-together look.
This seersucker-style jacket, which blends “COOLMAX® fiber,” can be worn as part of a set with the shorts shown above. Pair it with a hoodie or T-shirt underneath to dress it down, and you’ll stay cool and look stylish—whether you’re doing summer yard work or heading to a casual resort.
"COOLMAX® Fabric" and "COOLMAX® EcoMade Fabric" are designed to make every aspect of your daily life more comfortable and stylish. We invite you to experience their exceptional functionality firsthand while wearing your favorite brands.
