FEATURE | TIE UP

Translated By DeepL

Hygge Living and Yeti Clothing Vol.2
BE INTO LIFE with Yeti.

Hygge Living and Yeti Clothing Vol.2

Hygge is a way of life rooted in the Scandinavian country of Denmark. This warm way of life, which is based on human connections such as family, lovers, and friends, is attracting worldwide attention as a guide to a happy life. Yeti" is a restaurant that brings the spirit of hygge to the "clothing" part of the food, clothing, and shelter concept. We caught up with chef Shoichiro Higashi to learn more about his hügge lifestyle.Vol. 1In Vol. 2, we will delve deeper into the clothing of Yeti, which brings about a hüge lifestyle.

  • Photo_Takumi Utoo
  • Styling_Mai Fukuda
  • Text_OKAMOTO546
  • Cooperate_BESS

Speaking of Yeti,
After all, it was down.

High quality down to be enclosed in Yeti's down products.

What makes a Yeti down jacket "Yeti" is the crystal down used in the down padding. Crystal down is "down that is harvested according to strict ethical standards and boasts the highest level of quality.

For many years, Yeti has followed the rules for the treatment of animals set forth by the European Down and Bedding Industry Association in the collection of down. To further ensure animal protection, the company has established its own "Code of Ethics for Down". This means that we do not harvest feathers from birds other than those used for food.

In addition, we have strict restrictions on securing raw materials. As an outdoor brand that coexists with the natural environment, we are thoroughly committed to sustainable manufacturing as a matter of course, even before the word "sustainability" began to appear in the world.

This down jacket is a standard model based on the 1st model released from the Global line in 1988 with modern updates. It is also one that embodies the spirit of the brand. The cotton-like outer fabric is warm and water repellent. This lofty model is filled with crystal down. Available in five colors: black, beige, green, sax, and red.

NORDIC DOWN JACKET
¥60,000+TAX

Left:NORDIC DOWN COAT ¥78,000+TAX, ,
Right:NORDIC DOWN VEST ¥48,000+TAX

The signature "NORDIC DOWN" model is available not only in jackets, but also in coats and vests. The coat covers up to the knees, so it is free from cold even in severe winters. The hem can be opened and closed with snap buttons, eliminating the difficulty of movement characteristic of long coats. The more casual vest can be worn in three seasons and is useful for all occasions.

COLLARLESS DOWN JACKET ¥45,000+TAX

One more thing in the down category. This colorless down jacket can be used as both inner and outerwear, and is one suitable for the Japanese climate with its four seasons. Using the same outer fabric as the Nordic series, the diamond-quilted design is also iconic. Of course, it is filled with crystal down.

INFORMATION

Yeti

yetijapan.com

Deployment Stores

Urban Research Sunny Label Grandtree Musashi Kosugi Store
Address: Grand Tree Musashi Kosugi 1F, 3-1135-1 Shin-Maruko Higashi, Nakahara-ku, Kawasaki City, Kanagawa Prefecture
Phone: 044-982-3131

Urban Research Luxe Aire Store
Address: LUCUA 1100 8F, 3-1-3 Umeda, Kita-ku, Osaka-shi, Osaka
Phone: 06-6151-1418

International Gallery BEAMS
Address: 1F/2F, 3-25-15 Jingumae, Shibuya-ku, Tokyo
Phone: 03-3470-3948

Ships Harajuku
Address: MICO Jingumae, 4-25-13 Jingumae, Shibuya-ku, Tokyo
Phone: 03-5414-5747

Journal Standard Omotesando
Address: 6-7-1 Jingumae, Shibuya-ku, Tokyo
Phone: 03-6418-7961

Stephen Alan Tokyo
Address: Parkway Square 2 B1F, 1-19-11 Jinnan, Shibuya-ku, Tokyo
Phone: 03-5428-4747

Beauty & Youth United Arrows Shibuya Koen-dori Store
Address: Parkway Square 2 B1-2F, 1-19-11 Jinnan, Shibuya-ku, Tokyo
Phone: 03-5428-1893

BUTSUYOKU STORE
Address: KKY Building 1F, 2-8-8 Sendagaya, Shibuya-ku, Tokyo
Phone: 03-6447-2018

Freaks Store Shibuya
Address: 1-13-1 Jinnan, Shibuya-ku, Tokyo
Phone: 03-6415-7728

UNITED ARROWS Green Label Relaxing Jiyugaoka
Address: 5-25-13 Okusawa, Setagaya-ku, Tokyo
Phone: 03-5731-8531

417 Edifice Shibuya
Address: 1F Jinnan Plaza Building, 1-15-5 Jinnan, Shibuya-ku, Tokyo
Phone: 03-5456-6971

Related Articles#yeti

See more