FEATURE | TIE UP

Translated By DeepL

Hanes Voice 2021 vol. 3 "BEAMS

Hanes Voice 2021 vol. 3 "BEAMS

Do you want to go out because you wear a white T? Do we want to wear white T-shirts because we are going out? No matter how many times we twist our heads, we will never find the answer, but for us, white T-shirts are such a natural part of our lives. Because it is such a universal item of clothing, it is also true that everyone has their own tastes and preferences. And the reasons why people love "Hanes Japan Fit®," a typical white T-shirt pack by "Hanes," vary from person to person. The silhouette and fit that suits Japanese people, the 5.3-ounce fabric that does not become transparent (......), there is no end to what we can talk about. This white T fits our fashion, our lifestyle, and even our play. Now, what should I wear with it today and where should I go?

  • Photo_Kousuke Matsuki
  • Text_Shogo Komatsu
  • Edit_Shun Koda

Why people who are particular about their products fall in love with "Haines".

Left: "BEAMS" Tachikawa staff member Shun Hachiya. He likes skateboarding and black culture, chewing them up in his own way and incorporating them into his coordination. Recently, he enjoys watching movies and reading foreign art books.
Right: Mr. Ryosuke Nozaki, a staff member of "BEAMS" Harajuku. He likes 90s hip-hop. Cycling on his road bike is his boom.

Vol.3 Focus on Mr. Hachiya and Ms. Nozaki, staff members of BEAMS. The setting is a fishing pond where bright sunshine and white T-shirts go well together. They are both outdoor-oriented people, skateboarding and road biking, but this was (almost) their first time to try fishing! Will they be able to catch any fish?

What do you do on your days off these days?

Hachiya:I can't go out much, so I spend more time at home.

Nozaki:That's right. I also spend more time at home.

Hachiya:We are new to fishing. We haven't caught anything yet, but it's fun.

Nozaki:It will be more pleasant when the weather gets warmer!

Q. What is the point of today's coordination?

Hachiya:I was told we were going to a fishing pond, so I dressed casually. I wore deck shoes so that my feet wouldn't get wet. However, I added some fun accessories to keep it from being too simple.

Nozaki:I dared to try this as a set-up. The jacket has a drawcord at the hem and can be worn like a coach jacket.

Hachiya:That's good.

Nozaki:It is useful for a variety of occasions.

Haynes has a long history, 120 years this year. What is your impression of the brand?

Nozaki:That's right, I have full confidence in them. Above all, I like the fact that there is no tag around the neck. Most T-shirts that can be worn alone have tags on them. I feel stressed by the way it feels against my skin. That's why I like Haynes' heat-transfer tag-less T-shirts and the perfect 5.3-ounce weight.

Hachiya:All of the Haynes products are in the price range that we can easily recommend to our customers. The Haynes Japan Fit, in particular, is so comfortable to wear, and at this price for a two-pack. I think it would make a great gift, and in fact, many people buy it as a gift.

Nozaki:Most of the white T-shirts I own are from "Haynes". I have tried all the standard pack T-shirts, including the 3P red pack and 3P blue pack, but now I wear the 3P gold pack most often. It is made of 100% high quality cotton and feels great on the skin. I like to wear two layers of a thicker material like this rather than an ounce heavy T-shirt.

Hachiya:Mr. Nozaki's two layers of "Haines" are a summer tradition (laughs).

Nozaki:Maybe so (laughs). I don't want my T-shirts to stick to me when I sweat, so I wear two layers. A tank top doesn't cover the underarms.

Hachiya:I buy only "Haines" items that are specially ordered for "BEAMS. Basically, I don't wear plain T-shirts very often, and only wear patterned ones. If I'm going to buy a plain T-shirt, it's going to be from "Haines".

I see that each of you has your own specialties! What is the point of the special order?

Hachiya:It is based on the Haynes Japan Fit, with "BEAMS" specifications on the packaging. The silhouette is tailored to the Japanese, and the length is slightly shorter.

INFORMATION

Haynes Brands Japan Customer Center

Phone: 0120-456-042 (10:00 - 17:00 *except Saturdays, Sundays and holidays)
Hanes ONLINE STORE

Haynes official SNS

Twitter:@hanes_japan
Instagram:@hanes_japan

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