1LDK's past has spun the future of CLUB C 85.

I was having a drink with friends at Iroha (sushi restaurant) before Corona became a big deal. At that time, he said to me, 'You are Miyoshi-san, aren't you? . We were both pretty much finished, but we didn't have anything serious to say to each other (laughs). But we were both pretty much finished, so we didn't talk about anything serious (laughs). About six months after that, I received a formal offer and we got started. I had been wearing the "CLUB C" sneakers collaborated with "JJJound (JJJound)" for a long time, so I was very happy. I have always liked white sneakers and the so-called court shoe genre, and I had worn many different brands, but CLUB C just felt right. They are neither too sharp nor too voluminous. I like the well-balanced silhouette.

I had already decided on a white base when I was approached. However, I had a hard time deciding whether to go with pure white or to add some color somewhere. So, I added a navy sole, which I like, and which also looks like "1LDK". If you look closely at the sole, you can see the navy in the clear color. I like the way it gives the sole a somewhat light feeling without making it too heavy. This was an idea from Reebok."

We didn't want to make an item for the experts. We wanted to make sneakers that would look nice and clean, not only to our customers, but also to people who are not that interested in fashion. I also received a question on Instagram from a customer who said, "I want a Club C, but I don't know which one to buy," so I made these sneakers as an answer that I could deliver with confidence to such people and customers. Therefore, I wanted to use high-quality leather, and I didn't want the price to be more than 13,000 yen.

I'm a bit bored myself, and I like new clothes, but I like classic shoes. Of course, I check out the new high-tech sneakers, but in the end, I come back to this kind of thing. On a personal note, when my children are born and grow up, I wonder what they will look like when I tell them, "These sneakers were made by my father. I don't think there are many fathers who can make sneakers (laughs). I want my children to wear them when they grow up, and I wanted to make them something that will make customers think, 'I used to wear these sneakers in the past.

I was taught to "do what we can do ourselves" when I first joined the company, and that may still be the case today. I was taught this when I first joined the company, and I think it still holds true today. I started out as a store staff member, and all of the staff in the office have also worked in stores before. Perhaps that's why they all put the store first. Moreover, I think it is the staff working in the store who feel firsthand that they are blessed by the customers and reflect this in their actions. Even though we have different tastes and interests, that may be our common language.

Before Corona, I used to see my friends in Paris every time I went abroad on business . But now, I haven't seen them for more than a year because of this situation. But I thought, if we look at it from a positive perspective, sending sneakers could be a proof that we are doing well. . I also thought it would be a good opportunity to shorten the distance between us and our overseas acquaintances who are connected only through social networking sites. We have never met them, and we don't even know what kind of work they do, but we follow each other because we feel some kind of sympathy for each other when we see their photos posted on Instagram. I wondered what kind of photos they would post if I sent these sneakers to them. It's like correspondence. I didn't know if they would send cool pictures or even if they would wear them. In a way, it was an experiment, but I thought it was a way of making contact that was only possible in a situation like this. If it weren't for this situation, I would probably have taken them abroad and taken pictures of them myself. It is precisely because we are now unable to do so that I hope to deliver sneakers in a way that is only possible now.

. 13 years and finally 5 stores. There was a day when I wondered how we were able to work with such a big national brand even though we don't have that many stores. I thought it was not only thanks to the customers of 1LDK, but also to the local stores that sell our house brand, such as Universal Products.

At first, we only made chinos, but when a dealer saw Universal Products, he said, "We want to carry them too. That was the start of our wholesale business, and the dealer still comes to our exhibitions. They deliver our products through their stores. There are people locally who are doing the same thing as our staff. That is very encouraging. I think it is because of the existence of such people that we have been able to continue for 13 years. I am truly grateful to the people around me. When I first joined the company, I had no idea that one day I would be designing for Club C."