Tokyo Innovator wears G-Star RAW's 25-color limited edition "Elwood X25".

Tokyo innovators wear G-Star RAW's 25-color limited edition Elwood X25.

How to express with "G-Star Elwood X25

Pharrell Williams, who became a co-founder of G-Star RAW last year, has launched his first project, "G-Star Elwood X25. This is an experimental project in which 25 colorful textiles selected by Pharrell himself are incorporated into "Elwood," the brand's flagship item of 3D jeans celebrating its 20th anniversary since its release. The 25 fabrics were selected and photographed by members of kiLLa, a hip-hop collective that leads current Tokyo culture. The kiLLa, who are innovative and do not pretend to be something they are not, bring out the charm of "G-Star Elwood X25" even more.

Photo_Yuichi Akagi
Model_ kiLLa (Arjuna, Blaise, Kepha, No Flower, Ydizzy, Yesbowy)
Edit_Maruro Yamashita, Jun Nakada

Arjuna (kiLLa)/ALOHA PRINT ¥20,000+TAX

Ydizzy (kiLLa)/ROYAL TARTAN PRINT ¥20,000+TAX

Kepha (kiLLa) / PRINCE OF WALES CHECK ¥20,000+TAX

Yesbowy(kiLLa)/WABASH STRIPE PRINT ¥20,000+TAX

Blaise (kiLLa)/ALPENFLAGE CAMOUFLAGE PRINT ¥20,000+TAX

No Flower (kiLLa)/TIGERSTRIPE CAMOUFLAGE PRINT ¥20,000+TAX

kiLLa

A Tokyo-based hip-hop crew that has been active not only in Japan but also in other Asian countries. The members consist of rappers and track makers, and their music, as well as the style and worldview they transmit through their music videos and Instagram, are attracting a lot of attention. Their works can be purchased at the iTunes store, and you can also check out their music videos on YouTube!
www.instagram.com/killatokyo
twitter.com/killatokyo

G-Star International

Phone: 03-5765-3301; www.g-star.com/ja_jp/elwoodx25; facebook.com/GStarJapan; twitter.com/GStarRaw_JAPAN; instagram.com/gstarrawjapan
: G-Star Elwood X25" will be available in a total of 25 colors. Pop-ups for both men's and women's wear will be held in Tokyo, Osaka, and Nagoya starting March 1. All colors will be available only at the pop-up. Check it out at the stores now!

【 pop-up]: Dates: Wednesday, March 1 - Tuesday, March 7; Venue: Laforet Harajuku 2.5F gr8; Address: 1-11-6 Jingumae, Shibuya-ku, Tokyo

: Dates: Wednesday, March 1 - Tuesday, March 14; Venue: JR Nagoya Takashimaya 7th floor Rose Patio; Address: 1-1-4 Meieki, Nakamura-ku, Nagoya City, Aichi Prefecture

: Dates: March 3 (Friday) - April 23 (Sunday); Venue: Ikebukuro PARCO Main Bldg. 4F Pop-up Space; Address: 1-28-2 Minami Ikebukuro, Toshima-ku, Tokyo

: Dates: Wednesday, March 15 - Tuesday, March 28; Venue: Hankyu Umeda Main Store, 3F, Kotokoto Stage 31; Address: 8-7 Kakudacho, Kita-ku, Osaka-shi, Osaka