PROFILE
. Born in Awaji Island, Hyogo Prefecture. After working as an elementary school teacher, he switched careers to the fashion industry. After working as a sales representative and a press, she became independent in 2015. In 2015, he started his own brand "NEET," specializing in pants. In addition, he established the press office "Nishinoya" and handles PR direction for various brands. In July of this year, he opened his long-sought store "N&N Store" in his hometown Awaji Island.
There were other things I wanted to do besides NEET.
The beautiful and wide ocean , the lush mountain scenery . The city is nestled between the richness of nature and the hustle and bustle of the city. Kobe has so many attractions that it is almost too luxurious.
From there, a 30-minute drive by car takes you across the Akashi Kaikyo Bridge. Once you cross the Akashi Kaikyo Bridge, you are already on Awaji Island. As you drive south along the seaside road, taking in the scenery, you will arrive at your destination in no time. When we opened the car door and stepped outside, the sweltering urban heat was gone, and we were greeted by the pleasant countryside heat.
A single-story house, a small, old-fashioned store, and a guest house stand alone among them. At first glance, it seems to fit in with the town, but it is precisely this store, the "N&N Store," which is our destination this time.
The large windows connecting the inside and outside of the store give a sense of the bustling atmosphere of the store. The opening reception was held on the same day, and many people came from all over to celebrate.
My grandmother used to run a business here. When I was about to enter the workforce, I thought it would be nice to take over the land and start my own store.
So says Daishi Nishino, the designer of "NEET," who is the one who opened this store. He is from Awaji Island, and started the "N&N Store" with the feeling of giving back to his hometown.
About three years ago, I began to develop a realistic plan. I opened "Neat House," a Neat custom salon in Tokyo in 2020, and thought about what I would do next. I was happy to have my own store in Tokyo, but I had a dilemma that I could only sell "NEAT. There were other things I wanted to do.
