Ray-Ban's new frames that will change your usual vision and daily life. | feature

Ray-Ban's new frames that change your usual vision and daily life.

When it comes to sunglasses, Ray-Ban is the name of the game, and when it comes to sunglasses, Ray-Ban is the name of the game. The
The reason why our image has taken root in so many people's minds is because we have been manufacturing products with sincerity since 1937.
Not quite. However, our focus this time is on "glasses. And that too, made for Asia.
The thing. The models, with their excellent fit and brand aesthetics, will make your vision and daily life more
They should turn it into something richer.

Photo_Kazuki Miyamae

Styling_Takuya Raita

Hair_Hiroyuki Takahashi

Make_Yurika Makino

Model_LENNY,ZERIKA

Text_Keisuke Kimura

Edit_Seiya Kato

The history of the company's history with culture and the aesthetic sense behind it.

Ray-Ban has a long history of being favored by many artists. Miles Davis, Bob Dylan, Noel Gallagher, to name a few. Davis, Bob Dylan, Noel Gallagher, and many more.

The fact that James Dean wore Ray-Ban in his classic film "Rebel Without a Cause" cemented the brand's status, and Audrey Hepburn's appearance in "Breakfast at Tiffany's" expanded the brand's recognition as a fashion item for women around the world.

There are many eyewear brands, but few are as closely tied to culture as Ray-Ban. but few are as closely tied to culture as Ray-Ban.

The newly released "RX7259D" and "RX5442D" have a plain design with no fancy decorations, but behind them are the brand's philosophy and manufacturing know-how that have been cultivated over its history. Wearing it, you will surely understand why they loved "Ray-Ban" so much.

The limited edition colors for the eyeglass tops are Transparent Dark Gray, Black, and Havana, with the iconic Transparent Dark Gray providing a lighter look that is particularly compatible with Asian skin tones.

Wearing Ray-Ban may mean more than just wearing glasses. Weaving our own story while feeling the footsteps of great people who have changed culture. They make even the most ordinary day-to-day life a little more special.