HOUYHNHNM

A sophisticated outdoor brand with an urban taste.

Comfortable to wear. In addition, the material is excellent.

Functionality and a color that looks great in the city.

Running.

To convey the joy of fashion and other culture to the young people of the future.

Face is a popular illustrator who works for this magazine and many other magazines, advertisements, and brand catalogs. He wears a parka with a double-zip opening from the bottom and exquisite-length chinos with a natural look, knowing his own character very well.

The image has just the right amount of urban essence while retaining an outdoor atmosphere.

I was able to wear it without resistance, partly because I originally liked the double-zip zipper. The material was easy to wear and warm.

I play futsal occasionally.

We must not cut corners in any work, so that we can feel that we have created a good final product.

'TheThe Courage to Take the First Step" by Fumita Kuriki.

Mr. Hozoji is usually busy with sales and planning for advertising, mainly in the apparel field. His skillful way of wearing a band-collar long shirt layered with an inner down gives him a sophisticated impression.

It has a perfect balance of stylishness that can be worn in town while having a solid background in the outdoor scene.

Many of the camps are based on surfing.

It would be useful for winter surfing.

It was a cross between fashion and advertising, two fields in which I am interested.

The End of the World" Thee Michelle Gun Elephant.

TAISHI, who works as a calligrapher as well as a hairdresser, showed a coordinated outfit with an eye-catching red checked shirt as the centerpiece. He wears shirts frequently, and this outfit fits in well with his usual style.

It has the functionality of an outdoor brand, and I like the box silhouette.

I want to wear it to an outdoor rock festival.

It is important to blend in with the city, but it must be functional, not just look good.

Because both are formative work. And because I can make things with my own hands from start to finish.

'TheE.T.".

Mr. Fukuda is the owner of a coffee and cupcake specialty store in Shimokitazawa that is attracting a lot of attention, especially from women. His long hair, which is usually tied up, is let down boldly, giving him a stately appearance. His simple jacket and denim style also looks great.

It was well insulated but surprisingly lightweight.

Surfing, skateboarding, golf.

I surf even in winter, so I would like to wear it to the beach.

A sense of distance with customers. I would like to create a comfortable and pleasant atmosphere by changing my approach to customer service depending on the customer, such as the use of language and the tension of customer service.

While studying abroad in Australia, I was fascinated by the local café and coffee culture, and felt that it would be wonderful to be able to serve customers from a closer distance. I also love the fact that I can slowly share a good time with my customers through the coffee I drink every day.

Mr. Ishiwata, who enjoys anime, fashion, and music from the same perspective, works as a web designer at a company that mainly edits videos. To match his sweatshirt blouson, he chose a pair of sweatpants, also made of a different material, to add a relaxed feel.

It is highly functional and convenient, with a long-established outdoor brand behind it.

This year we are planning to go camping in the fall to enjoy the stars and coffee.

Camping, a short drive, etc.

It is about being precise and trustworthy without making mistakes.

'TheAll about Lily Chou-Chou".

Mr. Ochiai runs a hamburger stand that embodies the authentic American taste in Kuramae, where new culture is being born one after another. The atmosphere of the restaurant is based on a classical dress with a soothing color scheme.

The down is well lined and heavy, yet very easy to wear.

Winter camping scene.

Ease of movement and adaptability to daily activities.

I wanted to convey the appeal of hamburgers = cheap American food in a good way that can't be found anywhere else.

'ThePulp Fiction".

Mr. Uchida, manager of "fridge setagaya," is seeking new value in select stores as a store that takes root in the local community. His professional style of dressing that naturally conveys his love of clothes is still alive and well. The field jacket is captured in a good silhouette.

I had the impression that the material feel was different from the Columbia I know.

Coloring and unpretentious functionality.

I recently ordered a canoe from overseas and would like to wear it when canoeing.

I have been snowboarding since I was 10 years old.

Maki Daikoku, "La la la la la la.

Mr. Osha is an ambitious young man who works for an IT company and plans to start his own business in the near future. We expressed a rugged setup style that can be used for office scenes. The matching of the overall color palette naturally creates a sense of unity.

Urban outdoor. Workwear for the urban man.

I go camping every weekend. I like both solo and group camping.

I would like to wear it when I go camping in style.

To be serious.

'TheLove and Illusion of Fascism," Ryu Murakami.