FEATURE | TIE UP

Translated By DeepL

The real thing doesn't move. For the unpredictable everyday, adidas Telex.
adidas TERREX for rainy day and so on

The real thing doesn't move. For the unpredictable everyday, adidas Telex.

Whether in the mountains or in the city, the more active we are, the more unpredictable things we will encounter. Sudden bad weather, unexpected trouble, we must make instantaneous judgments to overcome the difficulties in front of us. If we had a tool with us that would be our partner in such situations, we would be able to enjoy even that.
adidas Terrex is adidas's outdoor sports-focused label. While covering all scenes from the outdoor field to daily life, it is characterized by a simple design that does not choose the user. Yet, the functionality is appropriate and moderate, and is perfectly suited for the real thing. This time, while expressing this through visuals, we will prove the strength of the product by focusing on the behind-the-scenes of its photography.

  • Model_Yukito Hidaka (DONGYU), Yuto Yoshida, Shuma Macdonald
  • Photo_Toshio Ohno (CEKAI)
  • Styling_So Matsukawa
  • Prop Styling_Shizuka Aoki
  • Hair&Make_Katsuyoshi Kojima(TRON)
  • Location Bus_Naoshi Kawaguchi (AWANO KIKAKU)
  • Text&Edit_Yuri Sudo

SCENE 1. OUTDOOR FIELD

Can you take charge of yourself in a harsh environment?

People head for the mountains for a variety of reasons, but the sense of accomplishment after overcoming difficulties is probably the most important. Of course, the ground is more unstable and sloped than in the cities where we usually live, and there are no chairs conveniently located for a quick rest. When you test yourself in the face of such difficulties and reach your goal, an indescribable happiness awaits you.

But on such a road, it is not a good difficulty to lose performance on bad roads or to be unable to cope with the weather. That's where the "adidas Terrex" comes in. It will get you through the phases with its functionality.

Rocks and mountain paths that have been rained on are muddy and slippery. It is on such rough terrain that the Agravic Trail Running Shoes really come into their own. These shoes have evolved over the past few years with updates every season. Terex" is a classic shoe that has evolved over the past several seasons with updates.

The reason why it is so tough is because it has a "Continental ™ Rubber outsole" and 4mm lugs are mounted on the sole. It supports the foot with a sure grip on any ground. In addition, the mesh upper keeps you dry even when covered in water or mud. In addition, because it is Gore-Tex, there is no problem even if you dive a little into a puddle, not to mention the rain.

Incidentally, the person wearing it is a staff member in charge of lighting. He works to make the models shine, but he can't do his job if his feet are stuck on the ground. There will be times when he will have to run to get his equipment. The Agravic Trail Running Shoes are the perfect choice for such outdoor work. Trail Running Shoes. The reflectors on these shoes make nighttime location shooting a breeze.

The model is wearing the "Gore-Tex 2-layer Performance Jacket. While many items in the outdoor industry claim limited use, this is a GORE-TEX® jacket designed to be used for multiple activities. Therefore, the specifications are all-encompassing.

The most notable feature is the material. It is made of two layers of ePE GORE-TEX® Fabrics, a waterproof and breathable material made by Gore-Tex®. Fabrics," a waterproof, breathable material made of GORE-TEX®, is used in a two-layer structure to prevent rain from penetrating the fabric while allowing perspiration to evaporate. In addition, it is lightweight and environmentally friendly. This is the brand's confident work using a material that has the trifecta of all three.

Perhaps thanks to such features, the camera maintains a cool look even during the toughest shoots in the rain.