Attitu, which carries on the DNA of Tsuchiya Bag Factory, will hold a pop-up store in Tachikawa. A limited number of special colors from the popular backpacks will also be available.

Tsuchiya Bag Factory was established in 1965. Tsuchiya started its history by making school bags, and is now one of the leading leather goods brands in Japan, handling a wide variety of leather products.

Have you heard of the new brand "ATTITU," which was launched last year in 2024, inheriting the technology, know-how, and spirit that have been cultivated over the years?

The brand, which develops highly practical items that fit all kinds of people living in the modern world under the concept of "making 'there is no right answer' the new standard," will hold a pop-up store at GREEN SPRINGS, a complex in Tachikawa, Tokyo. If you have not seen the actual products yet, you should check it out.

The pop-up will be held from Thursday, August 21 to Monday, November 3 (national holiday).

During the first half of the event, until September 16 (Tuesday), there will be an order-taking session for the "CORDURA® Backpack Medium," which has been highly requested for restocking.

CORDURA® Backpack Medium
¥39,600

In addition to the standard black, two limited-quantity models with colored leather tags, "Black x Off-White" and "Black x Lime Green," will also be available at the order session. Orders will be closed as soon as the maximum number is reached, so if you are interested, be sure to order as soon as possible.

Purchasers of "Attitude" products during the pop-up period will receive an original luminescent can badge. In addition,InstagramYou can also get a sticker by following the

Authentic casual bags from long-established bag makers. Please visit the venue to see the craftsmanship firsthand.