MARGARET HOWELL and BABOUR. Both are leading British brands, and both share the same aspirations in clothing manufacturing, such as practicality, durability, and sophisticated design.
Therefore, it was natural for the two companies to join forces for the fourth collaboration in the 2025 fall/winter season. The following four models will be released.
BEDALE GILET ¥70,400
This gilet is inspired by the "Bedale" horse riding jacket. In a new interpretation, Hybrid Aero, a lightweight waxed cotton, is used to create a lightweight finish with water repellency, but without the texture of conventional waxed cotton.
STAND COLLAR PARKA ¥88,000 (MEN) *Store exclusive, ¥82,500 (WOMEN)
Based on the Solway jacket of the 1960s, this jacket is arranged in an oversized mid-length silhouette. It is also modified to have dolman sleeves with knit storm cuffs.
TRANSPORT JACKET ¥79,200 (MEN), ¥72,600 (WOMEN) *Store exclusive
The jacket has a detachable hood with adjustable brim, storm placket, and nylon windstopper for a practical finish. It is available in dark navy and a kelp color specially developed for this edition.
DB WAX TRENCH SAND ¥121,000 *Only available in stores
Made of Sylkoil, Babur's proprietary organic 6 oz. waxed cotton. The classic silhouette is modernized with large welt pockets and a contrasting corduroy collar and lapel.
For this collection of outerwear, iconic designs from the "BABUA" archives dating back to 1894 are selected and updated in proportions, materials, and colors with Margaret Howell's sensibility.
The campaign, directed by designer Margaret Howell herself, was also unveiled. UK staff members are wearing the collaboration items with their favorite personal items on the streets around Margaret Howell's design studio.
Margaret Howell.
The collaboration was a nostalgic and exciting experience. Exploring the archives anew reaffirmed the power and purpose behind traditional outerwear. It is always a pleasure to work with the historic British brand Babur. Carefully crafted and worn on a daily basis
We find great satisfaction in refining items that are designed and tailored to be used for a long time.
MARGARET HOWELL
The products will go on sale sequentially from September 27 (Sat) at Margaret Howell's directly-managed stores and official online store.
