For those of you living in Osaka, here it comes! Today marks the grand opening of a new BEAMS PLUS store in Minamihorie, Osaka, which is based on the concept of "genuine men's clothing that can be worn for many years and never get old. Following Harajuku and Marunouchi, this is the third BEAMS PLUS Osaka store, and in fact, the first BEAMS PLUS store opened in Osaka in September 1999.
Returning to the same location to make a fresh start as a street-level store, BEAMS PLUS Osaka is designed to be a place where people and people, style and culture, the city and the store intersect, and a new community is built. Let's take a look at the new store, which spreads a popular and friendly mood.
The interior and exterior of the store have one thing in common: they are inspired by the brand's roots in the United States. The warm brown and white design is inspired by buildings on New York's Lower East Side, and the facade (the design of the exterior seen from the front of the building), which is based on past clothing tags, tells the story of the brand's history.
The store is equipped with sofas and large cash registers so that visitors can enjoy shopping while chatting with the staff, and the brand's desire to "walk with the town and its people" is expressed throughout the entire space.
As a flagship store, almost all items from the BEAMS PLUS lineup are available. The store focuses on a layout that represents each of the four categories of "Ivy," "Work," "Military," and "Sports. The store also focuses on a layout that expresses each of the four categories of "Ivy," "Work," "Military," and "Sports," so that customers can find fresh styles that are firmly in line with trends.
In addition, a wide variety of special items commemorating the grand opening will be available. By collaborating with brands with which we have long been familiar and other brands originating in the Kansai region, we hope to enliven the city of Osaka, which will become our new base, even more with the power of fashion.
JOHN GLUCKOW × BEAMS PLUS
WAREHOUSE × BEAMS PLUS
WAREHOUSE × BEAMS PLUS
Jizi × BEAMS PLUS
LOOPWHEELER × BEAMS PLUS
KAPTAIN SUNSHINE x BEAMS PLUS
REMI RELIEF × BEAMS PLUS
SIERRA DESIGNS × BEAMS PLUS
HEIMAT × BEAMS PLUS
New Balance (BEAMS PLUS Exclusive)
Rancourt × BEAMS PLUS
In addition, a concept book summarizing the appeal of "BEAMS PLUS", stickers, mugs created with Mr. Koji Toyoda of the creative studio "PALM GRAPHICS", and other novelty items are also available. All of these items are limited in number, so it is best to visit the store as soon as possible.
Further details will be sent out from the store's Instagram account, so if you are interested, please check the information below.
BEAMS PLUS OSAKA
Address: 1F, 4-6-6 Minami-Senba, Chuo-ku, Osaka-shi, Osaka
Phone: 06-6282-7248
Hours: 12:00 - 20:00 (weekdays) / 11:00 - 20:00 (weekends and holidays)
Instagram:@beams_plus_osaka

