BEAMS PLUS" has its roots in the United States and its concept is "genuine men's clothing that can be worn for many years and never get old. The latest season, the 2026 Spring/Summer collection, is now on sale.
First, we present all 36 looks at once.
At the core of this season is the positive energy that America radiated in the 1950s. The collection expresses the atmosphere of an era of economic affluence and cultural flourishing, incorporating bright colors and mischievousness. If the clean and traditional mood that BEAMS PLUS has valued up until now can be described as "quiet," this season's collection can be said to be "dynamic.
Here are some excerpts from the report!
This shirt dares to express the faded effect of color fading caused by friction from wearing and washing. Cupra reproduces the unique soft luster and texture seen in vintage silk shirts that have changed over time. It is a nice point that it can be washed as often as you like while still having the feel of silk.
This parka is made of white nylon fabric printed with a camouflage pattern and product-dyed after sewing. By doing so, it has a soft, worn-in look, even though it is made of new synthetic fiber. Like the look, it goes great with over-the-knee shorts and sandals, a trend for spring/summer 2026.
Instead of oriental embroidery, the Souvenir Jacket is decorated with an all-over Yonezawa jacquard pattern. The material used is triacetate, which combines silky luster and shape stability. It is suitable for wearing over a shirt in early spring.
The brand's core style is inspired by the uniforms of the outdoors, sports, work, military, Ivy, preppy, and other fields, and while aiming for the good old days of the U.S., the balance between the modern look is as expected from "BEAMS PLUS.
The collection introduced above will be available from January 16 (Fri.) at stores where BEAMS PLUS stores are open,beams" official online storeThe fabrics used are original fabrics created together with manufacturers and craftsmen. The fabrics are made from original fabrics created together with manufacturers and craftsmen, so be sure to pick one up at the store.

