Focusing on the "joy" of running. New Balance introduces "Ellipse," a brand-new model based on a completely fresh concept.

Although the peak of the marathon season is drawing to a close, the running movement—a new cultural phenomenon that blends physical fitness and style—is expected to continue to grow in popularity. The first step in taking up running is buying a pair of running shoes.

So, let me introduce New Balance’s new model, the “Ellipse.”

Ellipse
Color: 13W(GREEN/MULTI)

Released on Thursday, March 12, this model is designed around the concept of “running while losing track of time.” The midsole features Fresh Foam X, which is lightweight, responsive, and stable. The engineered mesh upper, combined with stretch laces and a cushioned tongue, delivers a flexible and comfortable fit.

What’s more, its avant-garde color scheme—which sets it apart from existing models—also serves as a stylish accent, making it a standout feature.

Ellipse
Color: 8NK(SILVER/LIME) *New Balance Run Hub Yoyogi Park Limited Edition Color

"The Ellipse is a shoe designed for everyone, from those trying running for the first time to runners recovering after a race. Its advanced cushioning and rocker design help reduce the strain on the body. ‘The Ellipse brings out a natural desire to enjoy running in every runner,’ says Kevin Fitzpatrick, Vice President of Global Running at New Balance.”

This highly anticipated release focuses on the sheer "joy" of running, rather than getting caught up in numbers like speed and records. Why not give it a try to get you started?