A sports brand born in Italy in 1911FILAThe The brand's iconic logo and clothes are once again attracting attention amidst the trend of returning to the streets of the 90s that has been continuing for the past few years. The brand's first pop-up store will be opened in three locations simultaneously.
FILA GROUND PROJECT TOKYO-HARAJUKU" is a pop-up store that, as its name suggests, will open three stores simultaneously in Harajuku, Tokyo.
The line features a minimalist design with a logo, the monotone limited line "FILA BLACK," remakes of vintage items, Harajuku store limited edition T-shirts designed by graphic designer Hiroki Tanaka(The Dallas), and shoes from the "FILA heritage ollection)" shoes will also be on sale.
Each of the three stores represents a different concept of "movement," "play," and "stillness. Autumn is a time when people's interests go in a variety of directions. It's the time of year to dress yourself in catchy and highly utilitarian "Fila" clothing.
Text_Taiyo Nagashima
GROUND PROJECT TOKYO-HARAJUKU
Period:October 1, 2016 ( Sat )~Oct 31, 2016 ( Mon )
Venue: The following three stores( Items available vary by store)
IKI-YA
Available in: ORIGINALE men's, women's and shoes
Address: 1F, 4-27-6 Jingumae, Shibuya-ku, Tokyo
Open: 11:00 - 20:00
4MG
Available items: BLACK LINE, Remake, Shoes
Address: Mitsuki Building 4F, 3-22-9 Jingumae, Shibuya-ku, Tokyo
Open: 11:00 - 20:00
FILA BAR
Items: Archival Exhibit
Address: 3-21-17 Jingumae, Shibuya-ku, Tokyo
Open: 18:00-22:00 (open only on Wednesdays)
FILA Customer Center
Phone: 0120-00-8959
www.fila.jp
