NEWS | TIE UP

Translated By DeepL

New Balance resonates with friendship born from the Chinese street scene. Co-designed by Liberaiders and Uniq.

Good design and functionality are prerequisites for choosing sneakers, of which there are many in the world. Then, it would be one way to choose a sneaker based on its concept and story.

LiberaidersNew Balance's ABZORB2010, co-designed with Chinese sneaker boutique UNIK under the concept of ”walking together in true friendship,” will be available for purchase.

UNIQUE has been carrying New Balance shoes in its stores since 2008, connecting the local street scene in Dalian, China, with New Balance. And "Liberaders," under the direction of Beijing native Mei Yong, has been presenting products that weave street style with an oriental sensibility. The two companies respect each other's beliefs, and have sublimated the connection born on the streets into a deep friendship.

The friendship that has matured with time and taken on an air of authenticity resonates with the attitude of New Balance, which has been making shoes for 120 years and establishing a classical style without chasing transient trends. Thus, the sneakers by the three were born.

U20108ZC ¥25,960

The base was the ABZORB2010, New Balance's iconic retro running shoe. The dark gray suede and mesh base with royal blue panels creates an understated yet sophisticated finish. The bright logo on the tongue and heel accentuate the look. The midsole is equipped with "ABZORB cushioning technology" to support a comfortable walk. The off-white sole creates a nostalgic, retro feel.

The shoes introduced above will be available from April 22 (Wed.) at New Balance Co.Official Online StoreNew Balance Harajuku" and "New Balance Shinsaibashi" and some other stores will start sales. Libera RaidersOfficial Online StoreThe pre-sale will begin on Sunday, the 19th at the "Japan's first" store, so don't miss out if you want to be sure to get one.

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