NEWS

Translated By DeepL

Furoshiki is the best way to give a gift. Journal Standard Square is a gift store that blends Japanese and Western styles .

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Select store "JOURNAL STANDARDand vintage American-style furniture.ACME FunitureBAYCREW'S, which operates the "JOURNAL STANDARD SQUARE" brand, will open a new store, "JOURNAL STANDARD SQUARE.

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Under the concept of "GOOD(S) GIFT SHOP," this store focuses on a blend of Japanese and Western lifestyle goods and food culture. The shop focuses on the increasing exchange of gifts as a communication tool, and offers a lineup of "souvenirs" and "petit gifts" that are typical of today's Tokyo. The square in the brand name means "JS squared," a combination of "JOURNAL STANDARD" and "JAPAN STANDARD. Standard" while retaining the fashion vector.

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Journal Standard Square has introduced the furoshiki as a gift-giving method. In addition to original products, the brand offers a wide variety of furoshiki, including those produced in collaboration with apparel brands and artists. We are proposing a new lifestyle with furoshiki, which is more than just wrapping.

Furoshiki has been familiar to Japanese people since ancient times. The fact that a single piece of cloth can be used for a variety of purposes is once again appealing in 2017. This store will open on Saturday, October 28 in Jingumae, Shibuya. The fusion of fashion and gift-giving will create a whirlwind of "gift-giving".

Text_Rei Kawahara


JOURNAL STANDARD SQUARE
Opening date: Saturday, October 28
Address: No. 15 Arai Bldg. 1F, 6-19-20 Jingumae, Shibuya-ku, Tokyo
Phone: 03-5778-9205

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