Carrying on Michael Jordan’s legacy, JORDAN BRAND embodies ”greatness” by transcending the boundaries of sports and spanning fashion and street culture. It’s particularly striking to see the brand featured on soccer uniforms in recent years.
Now, Jordan Brand has launched a new project in which it is teaming up with a professional baseball team for the first time to create a special uniform. As an effort to bridge the history and culture of baseball—a sport with which Jordan himself has deep ties—with its future, the project is already generating significant buzz across various circles.
That partner in question is the Yomiuri Giants, one of Japan’s leading baseball teams. First, please take a look at the visuals featuring players Naoki Yoshikawa, Eito Tanaka, Yusei Ishizuka, and Miu Tanaka.
This uniform offers a modern reinterpretation of the spirit embodied by both Jordan Brand and the Yomiuri Giants in their respective fields. Designed around the concept of ”the importance of each person blossoming in their own way,” the bandana pattern features Tokyo-based 〈NOMARHYTHM TEXTILEAnother highlight not to be missed is the incorporation of textiles designed by 〉.
In addition, the uniform features the iconic floral lettering of the “Yomiuri Giants” and the Chicago Red that symbolizes the Jordan Brand, powerfully expressing the identities of both teams—making it a truly exclusive masterpiece.
Sales began on Friday, July 17, on “Nike.com,” “SNKRS,” “World of Flight Tokyo Shibuya,” and “World of Flight Osaka,” and are scheduled to begin at “GIANTS STORE,” the official merchandise shop at Tokyo Dome, on Thursday, July 30.
By the way, the players are scheduled to wear these uniforms during the Yomiuri Giants games on Friday, July 31, Saturday, August 1, and Sunday, August 2, as well as at the Women’s Baseball G-Town Cup on Saturday, August 29, so baseball fans should be sure to check them out.
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