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Translated By DeepL

[Beams’ 50th Anniversary: 【—15 People, Products, and Stories] Vol. 2: The Functional Beauty of the Mountains Blooms on the Streets. Salomon’s Tech Gear, Refined with a Tokyo Sensibility.

Amid a culture that values the things we love and the passions that captivate us, the relationships with countless people, products, and experiences have been nurtured over the course of our 50-year journey. It is precisely these connections that shape the “BEAMS” of today. In the series “BEAMS at 50: 15 People, Things, and Moments,” we’ll explore BEAMS’ journey and future through 15 topics.


This time, we’re focusing on a special collection born from our partnership with . The theme is, quite simply, “Hybridization” (the fusion of different materials and concepts). By fusing Salomon’s proud heritage in the trail running realm with the Tokyo culture that “BEAMS” has cultivated, the lineup features seven styles that are “born in the Alps and refined in Tokyo.”

XT-QUEST BEAMS ¥42,240

The “XT-QUEST” serves as the foundation for this iconic footwear collection. By incorporating buckle details from Salomon’s original ski boots—the brand’s roots—the design pays homage to its history while creating an entirely new look. Furthermore, the upper utilizes GORE-TEX and premium ripstop fabric, updating the shoe to make it suitable for all weather conditions. Traditional functional features remain intact, such as the trail-inspired outsole that boasts superior grip and sensiFIT™, which provides a snug, enveloping fit.

Nylon Jacket ¥33,440

The jacket’s signature features are the zippered pouch and bungee cord on the back, reminiscent of a backpack. While we often hear the slogan “no need for a bag,” this playful design is truly one of a kind.

The jacket is made from durable ripstop fabric with excellent wind resistance, and the hood and hem feature drawstrings that allow you to adjust the silhouette. And while it’s a small detail, the “BEAMS” globe logo on the back is sure to be a hit with connoisseurs.

Nylon Pants ¥21,120

These regular-fit pants are made from the same fabric as the jacket. With an adjustable waist, drawstrings at the hem, and zippered back pockets that are practical for everyday use, they’re a reliable pair of pants that you’ll find yourself reaching for time and again.

T-shirts ¥7,920

A highly breathable T-shirt made from soft-to-the-touch 100% organic cotton. Featuring a “XT-Quest BEAMS” graphic printed on the back, this design—exclusive to this collaboration—expresses the fusion of the mountains and the city.

Logo Cap ¥7,040

This cap features a design inspired by a ripstop checkered pattern. Combined with the two logos prominently displayed on the front, it creates a bold look that bridges the gap between the mountains and the streets. It’s lightweight yet durable, and the size can be adjusted with a bungee cord. Plus, it’s packable, so you won’t have any trouble stowing it away when you take it off while out and about.

Packable Tote Bag ¥11,440

A packable tote bag that incorporates the functional beauty of outdoor gear. Featuring backpack-style bungee cord storage and padded shoulder straps, it’s perfect for any everyday situation. Another great feature is the included storage stuff sack.

Logo Bandana ¥4,400

Bandanas are incredibly versatile—whether you’re using them to wipe your hands or tie them around your head. To further enhance their versatility, this technical piece is crafted from the same moisture-wicking, quick-drying, and stretchy fabric used in high-performance running apparel.

To wrap up this article, here are some words from the “BEAMS” buyer who oversaw this project.

Ryosuke Nozaki
〈BEAMS〉 Buyer

“Since this marks our first global collaboration with , we’ve incorporated the globe logo into the products. I believe that being able to launch a complete collection—ranging from headwear to footwear—to mark our 50th anniversary makes this a truly special initiative.”

Shinya Watanabe
〈BEAMS〉 Buyer

"We paid close attention to the design and specifications of the shoe’s buckle components, and through a process of trial and error—including exploring the fun of its mechanical features—we thought through every detail. These original-design shoes were made possible precisely because of our past efforts. We hope you’ll pick up a pair and experience the care that went into them for yourself."

This collection will be available for pre-release at “BEAMS Harajuku” starting Friday, November 6, and a launch party celebrating the release will be held starting at 7:00 p.m. on the same day. Starting the following day, Saturday, November 7, the collection will go on sale at “BEAMS” stores nationwide and on the official online shop. Furthermore, starting Thursday, November 12, it will be rolled out sequentially at Salomon’s company-operated stores in Japan and around the world.

INFORMATION

BEAMS HARAJUKU

Address: 1F/2F, 3-24-7 Jingumae, Shibuya-ku, Tokyo
Phone: 03-3470-3947
Hours: 12:00 p.m.–8:00 p.m. (Mon–Fri) / 11:00 a.m.–8:00 p.m. (Sat, Sun, and holidays)
Official Site

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