The Green Room Festival was held at the Red Brick Warehouse in Yokohama on May 26 and 27. This year again, famous musicians from Japan and abroad performed live and the festival was a great success. Some of you who read "Finam" may have visited the festival.
First time at this festival.A|X ARMANI EXCHANGEparticipated in the event. To celebrate the launch of the "#st_ART" collection, a large special booth was set up at the event site. Here is a report on the event, which attracted a lot of attention.
The "#st_ART" collection is a new initiative by launched for the Fall/Winter 2017 season. Giorgio Armani himself has selected artists from various genres such as street art, digital art, and Instagram art.
For this second edition, seven artists from Australia, France, England, and other countries have been selected. The product lineup has been expanded since the last time, and in addition to T-shirts, new sunglasses and watches have been introduced.
T-Shirts ¥9,000+TAX（Each Price)
Sunglasses ¥13,000+TAX～17,000+TAX
List Watches ¥17,000+TAX（Each Price)
Alex Rouault came to Japan from among the participating artists for the "Green Room Festival" event. He specializes in paintings and public art, and his specialty is pop illustrations combining various elements such as people, cartoon characters, and animals.
At the venue, Alex performed live painting on a skateboard. Children and young people watched intently as he carefully painted with different colored pens. Alex's friendly personality was impressive, as he continued to take pictures and chat with the many spectators afterwards. Below is a video and photos of the event.
Items from the "#st_ART" collection are now available at the A|X Armani Exchange online store and limited-edition stores. The collection includes a variety of designs, including the T-shirt Alex is wearing in the photo, which we recommend as the star of this summer's collection.
A social networking campaign to win a surfboard and skateboard created by Alex at the "Green Room Festival" is also being held until June 16 (Sat). The campaign is being held at stores that carry the "#st_ART" collection, so check with the store staff if you are interested.
Text_Ryo Muramatsu
Giorgio Armani Japan
Phone: 03-6274-7070
www.armaniexchange.com
#st_ART" limited stores & SNS posting campaign stores
DiverCity Tokyo Plaza, Koshigaya Laketown, Lalaport EXPOCITY, Abeno Q's Mall
