NEWS

Translated By DeepL

Wism and Doublet's Summer Festival! This time, of course, we are doing it again!

The company has held numerous pop-up stores that have been ridiculously outlandish, and has been known for its "pop-up stores".Wism (WISM)And [Joon].DoubletBoth of them.

At the start of the season, there is always an event that "no one can catch up with," and this time, we received another full-speed announcement.

The theme is "Before / After - Change. It is not about what was good in the past and what is bad now, but about enjoying the process of change and the present to the fullest, both before and after.

The exclusive item is a T-shirt. The term "jacket purchase" is often used when buying records. Inspired by this, the JK T( Jacquet T) is a T-shirt that can be bought as a jacket, a photo T-shirt, and so it descends.

¥9,000+TAX

¥9,000+TAX

¥9,000+TAX

¥9,000+TAX

Both the front and back prints borrow ideas from that video site that everyone is watching now and then. Note the artistry of making the old logo coarse-grained and the new logo crisp and clear.

We also created a video to go along with our theme, "Before / After - Change". It's a preview style of a documentary about fitness and N0K that you have seen somewhere before. Seriously fooling around, seriously playing around. This is the basic principle.

Fun to look at and fun to wear. The projects and items created by these two companies always have these two things in common. Please keep your eyes on "wism" and "doublet," which continue to express the fun of fashion and the preciousness of dressing up from a sharp angle that no one else will imitate.

Movie Team Staff
Director_Satoki Kaneda
Directions_Ryota Nakayama
Styling_Demi Demu
Hair_Kunio Kohzaki
Make_Masanao Ebara
Music_Bingo
Model_Mijika Nagai,Herve 

Text_Ryo Komuta


WISM Shibuya
03-6418-5034

WISM Shinjuku Store
03-5361-7760

WISM Horie Store
06-4390-4050

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