Comme des Garcons' new brand is the talk of the town right now.CDG.The first CDG store opened at GYRE, a commercial facility in Omotesando, Tokyo, in late July. In late July, HOUYHNHNM's editors visited CDG's first directly managed store at GYRE, a commercial facility in Omotesando, Tokyo.
When you go up to the second floor of GYRE and go to the store area, the first thing that catches your eye is the "CDG" logo, logo, logo...! The store design is overwhelming, as if you are jumping into a "CDG" box. Originally, this space was the former location of the "GOOD DESIGN SHOP COMME des GARÇONS D&DEPARTMENT PROJECT" (hereinafter referred to as "GOOD DESIGN SHOP"). . However, there is no trace of its former self.
Fixtures are randomly arranged in the back of the store on one floor. The walls are covered with the " CDG " logo, giving the store a mysterious feeling of being in a maze somewhere.
The brand was started when clothes with the "CDG" logo that were sold at the "GOOD DESIGN SHOP" became popular among young people and overseas travelers. Since the brand name "Comme des Garcons" is well known by many people, they dared to use the symbolic "CDG" as the brand name.
The products offered are timeless and classic. Coach jackets, sweatshirts, T-shirts, caps, and sneakers with the brand's logo are all suitable for daily use. Moreover, all of them are available in unisex. They are available in four sizes: small, medium, large, and extra-large. One of the appeals of the Comme des Garcons brand is that the prices are affordable.
Coach Jacket ¥38,000+TAX
CDG] Shoulder bag, ¥16,000+TAX each
CDG〉PVC tote bag ¥7,000+TAX each
In addition, there is a full lineup of collaborative items. In addition to brands such as Haines, Alpha Industries, and Porter, there will also be a variety of collaborations with current street fashion brands such as Anti Social Social Club, Brain Dead, Dreamland Syndicate, Adam Lucas, Better™, and Cactus Plant Flea Market. and other brands that are gaining attention in the current street fashion scene.
Incidentally, the first shipment of T-shirts made with the "Anti Social Club" sold out immediately.
CDG×Haynes pack T-shirt ¥8,700+TAX (US project, 3-pack)
CDG and Alpha Industries' blouson ¥22,000+TAX each
CDG and Alpha Industries M-51 ¥53,000+TAX
CDG x Porter Helmet Bag ¥50,000+TAX
CDG x Porter backpack ¥50,000+TAX
CDG×Novesta sneakers ¥14,000+TAX each
CDG × Anti Social Social Club T-shirt ¥11,000+TAX
CDG × BRAINED T-shirt ¥11,000+TAX
Some products areCDG's online store. but can also be purchased at the store. However, some items are only available at the store, so a visit to the store is highly recommended. In addition to Tokyo, there is also a directly managed "CDG" store in Minami-Senba, Osaka. . Take advantage of your summer vacation to visit this much talked-about store.
Photo_Hiroyuki Takashima
Text_Ryo Muramatsu
CDG
Address: 2F GYRE, 5-10-1 Jingumae, Shibuya-ku, Tokyo
Open: 11:00 - 20:00, closed daily
Phone: 03-3406-2323
https://jp.cdgcdgcdg.com
