Mr. Soul, a next-generation DJ who leads the Tokyo club scene, loves soul, jazz, and disco just like his name. As the first step, a pop-up store will be held at "Journal Standard Omotesando" from August 10 (Fri.).
The brand has Mr. Soul's beloved music and culture in its background. The brand incorporates the old soul, disco, and black culture of the 70s and 80s with modern elements into its items.
At this event, the first collection of T-shirts with 8 different artworks, as well as records carefully selected by Mr. Soul and works by SUGI will be exhibited and sold.
OMSB (SIMI LAB)
Dony Joint (KANDYTOWN)
On the first day of the event, there will also be an in-store DJ live performance featuring OMSB of SIMI LAB and Dony Joint of KANDYTOWN. Of course, this is a rare opportunity to hear an exclusive set by Mr. Soul, so don't miss it.
We can't take our eyes off of "Dynamite Boogie" from now on. Please visit the pop-up store first to see how it is finished.
Text_Ryotaro Miyazaki
DYNAMITE BOOGIE POP UP SHOP
Period: August 10 (Fri.) - 19 (Sun.)
Venue: JOURNAL STANDARD Omotesando
Address: 6-7-1, Shibuya-ku, Tokyo
Phone: 03-6418-7961
DYNAMITE BOOGIE Launch Party
Date: Friday, August 10, 19:00-21:00
In-store DJ live: OMSB (SIMI LAB), Dony Joint (KANDYTOWN), Mr. Soul
