This February.G-Star RAW.Pharrell Williams is the new co-owner of the Pharrell Williams Group, Inc. . His first project has been unveiled.
The 3D jeans "Elwood", which should be called the icon of the brand, celebrated its 20th anniversary. This new interpretation, "Elwood x 25," made its impressive debut as a life-size installation at ComplexCon in Long Beach. It features 25 colorful iconic jeans in 25 different colors with the natural alps in the background.
Checks, camouflage, and traditional patterns are among the 25 colorful patterns selected by Pharrell himself from around the world. The lineup seems to symbolize G-Star RAW's innovative attitude.
Farrell says, "We want to create a space for creativity and experimentation. We want to create a space for creativity and experimentation. We want to help people be more open to who they are, not impose on them how they should think or what they should be. . how they choose what to wear and how they choose to wear it. This collection embodies freedom of choice. It's like bringing democracy into your wardrobe. ." he said.
Beginning in February 2017, a limited number of stores and an online store, "G-STAR.COM." will be available for sale at the following locations. First, watch the movie below to get in the mood.
Text_Taiyo Nagashima
G-Star International
Phone: 03-5765-3301
G-STAR.COM
