NEWS

Translated By DeepL

Borer, a sports luxury brand from the Netherlands, participates in Product (RED).


The luxury brand "BALR." was launched in 2013 by three leading Dutch soccer players, Demmy de Zeeuw, Eljero Elia, and Gregory van der Veer, based on the concept of "fusing soccer and fashion. BALR.

Inspired by the lifestyles of soccer players, our sporty yet elegant items are favored by world-class soccer players and other highly sensitive celebrities.

This time, we are releasing items in collaboration with Product (RED), a program to fight AIDS founded by Bono, the frontman of the Irish rock band U2.

¥32,000+TAX

¥27,000+TAX

¥13,000+TAX

¥25,000+TAX

¥33,000+TAX

¥18,000+TAX

¥9,800+TAX

¥18,000+TAX

The lineup includes hoodies, T-shirts, shoes, bags, and other items covered in red. The iconic logo of the "Borer" brand and the symbolic color "red" of the "Product (RED)" show the strong will to eradicate HIV/AIDS infection.

25% of the purchase price of each collection item will be donated to the Global Fund to Fight AIDS, Tuberculosis and Malaria (Global Fund), which funds HIV testing in sub-Saharan Africa.

The domestic development is "Balance Style Tokyo (BALANCE STYLE TOKYO)" andOnline StoreOnly available in the following countries and regions. If you are interested, check it out as soon as possible.

Text_Ryotaro Miyazaki


BALANCE STYLE TOKYO
Address: 1F, 3-41-5 Sendagaya, Shibuya-ku, Tokyo
Phone: 03-6459-2188
balance-style.com

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