Displays are renewed each season. Although it is a select store, BEAMS Harajuku has an interesting unique stance that differs from other stores.
The theme for the 2019 Spring/Summer season, which starts on March 15, is "HARAJUKU BEAMS. In short, come to the store! That means. Not only what we have planned for a long time, but also the atmosphere of the day, the sounds played in the store, the way the staff dresses, the backbone of the items on display, and other aspects of the ever-changing "fashion" will be transmitted through "BEAMS HARAJUKU. The special site that started last season "HARAJUKU BEAMS"Information will also be updated from time to time, so bookmark it.
In addition, a collaboration item with "MLB (Major League Baseball)" and a special order item from "MAD CIRCLE," which led the skate scene in the 90's, will also be released. Here they are.
In addition to button-down shirts and chinos with MLB logos embroidered throughout, the lineup includes a crazy-pattern baseball shirt with a team logo on each panel, and a special item featuring the team logo all over the 59FIFTY®, New Era's signature model. The lineup includes button-down shirts with MLB logos embroidered throughout, chinos, baseball shirts with crazy patterns, and special items featuring the team logo all over the "59FIFTY®," New Era's flagship model.
A reissue of "Mad Circle," which led the skate scene in the 1990s. The graphics were all created by Barry McGee, a master of contemporary art. The graphics are not just a rehash of the past, but have been arranged with a modern size balance and colors.
So this weekend, let's go to BEAMS Harajuku!
Text_Jun Nakada
BEAMS Harajuku
Address: 3-24-7 Jingumae, Shibuya-ku, Tokyo
Phone: 03-3470-3947
www.beams.co.jp/special/harajuku
