The project was launched in 2017 by three anonymous individuals.Nanana Nai Chiem (771m)Have you ever heard of the "The Bamboo House"? Anyway, its actual status is shrouded in mystery, but it is said that it contributes to social activities, such as donating a portion of its sales to a certain foundation.
On the other hand, the items created by the crossover of the background of production at selected high-technology print factories and domestic knit factories that excel in technology and ironic graphics have a fairly high reputation and are deeply connected to the fashion scene.
The 2019 Spring/Summer season is now available from such a well-known project brand. "TOKYO UNDERGROUND" concept is the core of the brand's work, expressing the chaotic state of Tokyo's underground scene with ironic motifs.
9ring Total 9 colors ¥4800+TAX each
golden 2 colors each ¥4800+TAX
Bucket Hat 2 colors available ¥4800+TAX each
In addition to the inline, the colors of the rings were arranged based on the red and black body, "IMA:ZINE, and a separate order with "green label relaxing." and a special order cap is also available.
IMA:ZINE EXCLUSIVE
T-shirt each ¥4800+TAX
UNITED ARROWS green label relaxing Cap ¥3800+TAX each
Making nihilistic products using anonymity is an extremely modern approach . . and the fact that it is popular with the majority of people is truly interesting. If you look at the arrangement of colors and motifs and twist your head a little, you may be able to see the irony in what is being said.
Text_Rei Kawahara
UNITED ARROWS green label relaxing LUMINE Shinjuku
Phone: 03-3345-9656
IMA:ZINE
Phone: 06-7506-9378
www.instagram.com/771m_/
