NEWS

Translated By DeepL

Be among the first to experience the world of American Dream. Dairiku's pop-up store will be held at 417 EDIFICE Shibuya.

Dairiku Okamoto's brand "Dairiku Okamoto.DAIRIKUBorn in 1994 and a winner of the Grand Prix at the Asia Fasion Collection in 2016, this pop-up will be held at the 417 EDIFICE Shibuya store from June 28 (Fri) to July 12 (Fri), providing an opportunity to experience firsthand the creations of this up-and-coming brand, which has attracted attention both inside and outside the industry. This is an opportunity to experience firsthand the creations of this up-and-coming brand, which has been attracting attention from within and outside of the industry.

previousthis way (direction close to the speaker or towards the speaker)As mentioned in the article on " Dailik's Fall/Winter 2019 collection," the theme of Dailik's Fall/Winter 2019 collection is "American Dream". The store will be decorated with the world of hip-hop culture of the 80s and early 90s mixed with nostalgia reflected in the theme, and for three days from the 28th, items from the collection will also be on display.

By the way, the photo you see here is a look of the "417 EDIFICE" staff wearing items from the fall/winter collection. Why don't you come in and get an early look at the world of the season while chatting with the store staff about recommended items?

Text_Rei Kawahara


DAIRIKU POP UP SHOP
Dates: Saturday, June 28 - Friday, July 12
Location: 417 EDIFICE Shibuya
Address: 1F Jinnan Plaza Building, 1-15-5 Jinnan, Shibuya-ku, Tokyo
www.instagram.com/dairiku_/

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