Jiu-Jitsu is a sport that is slowly but surely gaining popularity. Like many sports, its appeal can be understood only if you try it, and only if you don't. Here in Japan, too, the number of people competing in the sport is gradually increasing. And in the United States, it has already established itself as a popular sport, especially on the West Coast, where it has taken root as a street culture just like surfing and skating.
When you practice jiu-jitsu, you wear a jiu-jitsu uniform, and a jiu-jitsu uniform brand from Los Angeles, USA, is so popular that it sells out as soon as it goes on sale.SHOYOROLL. The brand is close to the fashion world, collaborating with Neighborhood and Undefeated.BEDWIN & THE HEARTBREAKERS. and a full-fledged collaboaration has come to fruition. The director, Mr. Masashi Watanabe, was the first person to start jiu-jitsu before it was as popular as it is today. In other words, there is no more honest collaboration than this.
Items range from casual wear more akin to "Bedouin & the Heartbreakers" to street clothes more akin to "Show-Yo Roll.
COACH JK ¥32,000+TAX
WINDBREAKER ¥30,000+TAX
L/S HOODED SWEAT ¥18,000+TAX
CORDUROY PANTS ¥18,000+TAX
ROOL BAG ¥28,000+TAX
L/S PRINT T ¥7,000+TAX
S/S PRINT T ¥6,500+TAX
SANDAL ¥4,500+TAX
On Friday, July 12, to commemorate this collaboration, the "TRUNK (HOTEL)The event will be held in two parts at the .
The first-floor pop-up store will sell the collaboration products of Shoyo Roll Dis Bedouin & the Heartbreakers, and workshops will be held at Mori on the second floor. There will be Q&A sessions with jiu-jitsu athletes, demonstrations, and a challenge program for visitors to participate in.
Set of top and bottom dojis and back ¥29,800+TAX
Obi ¥6,000+TAX
RASHGUARD ¥12,000+TAX
SHORTS ¥12,000+TAX
In the evening session, the location will be moved to the lounge, where DJs including MURO, aka King of Diggin, will be playing music and delicious drinks will be served.
Admission and participation are free .
This will be an event that will show the high level of attention and enthusiasm for jiu-jitsu. We encourage those with a high level of sensitivity to come and visit the event. . Although it is not a large event, you will find a world of passion condensed into one.
Text_Shinri Kobayashi
SHOYOROLL x BEDWIN & THE HEARTBREAKERS "King of Lions" Special Collaboration
launch party
Date: Friday, July 12
6pm-8pm Workshop @ TRUNK (HOTEL) 2F "MORI"
8pm-END After Party @ TRUNK (HOTEL) 1F "LOUNGE"
Venue: TRUNK (HOTEL)
Address: 5-31 Jingumae, Shibuya-ku, Tokyo
Performers: DJ MURO, MAGARA, SHO(WACKOMARIA)
Collaboration Release
Date: Saturday, July 13 - Saturday, July 13
Sales:BEDWIN HP, The Heartbreakers (FLAG SHIP STORE)