The eye is drawn to the logo that emerges in the reflection. Helly Hansen presents a capsule collection with Future.

“HELLY HANSENThe Paris-based streetwear label from the "Dandy" label, "Dandy", has just launched a new line of clothing.FUTURThe "OCEAN SHADOW SERIES," a capsule collection with the "OCEAN SHADOW SERIES" will be available starting today.

ocean shadow jacket ¥68,000+tax

The visuals were shot in New York by photographer Jiro Konami. The standout piece was a waterproof jacket with a striking "Future" back print. When light shines on the shadows, the logo print emerges from the darkness with retroreflective effects.

Of course, since the motif is based on "Helly Hansen's" representative model "Ocean Freya Jacket," it is so high-spec that it can be used for actual sailing.

ocean shadow fleece vest ¥25,000+tax

ocean shadow fleece pants ¥23,000+tax

ocean shadow flight cap ¥10,000+tax

In addition to jackets, the lineup includes fleece vests and pants made of POLARTEC fabric, flight caps, and other items that will surely be useful in the coming season.

These special pieces are based on Helly Hansen's Sea Gear and feature Future's simple yet edgy design. While maintaining a streetwise atmosphere, they also have a certain elegance to them, as one would expect from such a brand.

It will be available at select stores today, November 8 (Fri.), and at select Helly Hansen stores from November 16 (Sat.).