NEWS

Translated By DeepL

The unconventional Diadora is now available from Billy's.

BILLY'S, a select store that started in Shibuya, Tokyo in 2014 and now has 11 flagship stores from Sapporo in the north to Kumamoto in the south, is celebrating its 5th anniversary by collaborating with the Italian-based sports brand "DIADORA," which boasts a 70-year history. BILLY'S has collaborated with DIADORA, an Italian-based sports brand with a 70-year history, to commemorate the store's 5th anniversary. The brand will release not only sneakers but also apparel.

The collection, with the theme of "UNCONVENTIONAL," was designed using the favorite colors of famous soccer players of the 90s as its motif. The collection is a fusion of Diadora's proud identity and Billy's sophisticated ideas.

GOLD INDOOR "UNCONVENTIONAL ¥12,500+TAX each

PISTE "UNCONVENTIONAL ¥11,000+TAX

PISTE "UNCONVENTIONAL ¥11,000+TAX

PISTE "UNCONVENTIONAL ¥11,000+TAX

PISTE "UNCONVENTIONAL ¥11,000+TAX

PANTS "UNCONVENTIONAL ¥9,800+TAX each

PANTS "UNCONVENTIONAL ¥9,800+TAX each

LONG SOCKS "UNCONVENTIONAL ¥2,800+TAX

LONG SOCKS "UNCONVENTIONAL ¥2,800+TAX

A lookbook was also produced to propose a more fashionable sports style. The book features a model, Mr. Reiji Okamoto, and creates a new aspect of "diadora". The book creates a truly "unconventional" view of the world. All items will be on sale from December 20. Please check them out at a store near you.

INFORMATION

BILLY'S ENT

Address: 6-23-7 Jingumae, Shibuya-ku, Tokyo
Phone: 03-5466-2432
billys-tokyo.net/shop

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