The eyewear from Berlin combines precision handcraftsmanship with the latest technology, and yet visually presents an artistic aspect.MYKITA〉.
The MYKITA HAUS in Berlin, where all processes are carried out under one roof, has been a major factor behind the steady growth of the company since its establishment in 2003.
And now we are pleased to introduce the recently released 2017 lookbook, ALL THE THINGS MYKITA CAMPAIGN, photographed and directed by Mark Borthwick, a longtime friend of the brand, without a second thought.
The warmth hidden in the sharp, industrial proportions of the design gives the impression of a new type of Germany. The visuals that Bostwick has shot this time seem to express both sides of the coin without over- or under-expressing them.
There are not many visuals that make you want eyewear like this. I think it is the work of a great master.
Text_Ryo Komuta
MYKITA SHOP TOKYO
Address: B1F, 5-11-6 Jingumae, Shibuya-ku
Phone: 03-6427-5232
Open: 12:00 - 20:00 Closed on Wednesdays
mykita.com/en
